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Heavy Duty Hole Punch

Fail

Demand is soft, at -3.8% this quarter, so Heavy Duty Hole Punch is a Fail.

Flapen Score
48
48 / 100
Top 40% of 4,656 Arts, Crafts & Sewing niches · +2 vs the category median of 46
Market size
$162K/yr101K searches / yr
90-day growth
-3.8%search demand this quarter
Competition
63%top-5 click share · 15 brands · 69 sellers

Flapen Score

Heavy Duty Hole Punch against its category

The dotted line is the Arts, Crafts & Sewing average. Past it, Heavy Duty Hole Punch is stronger. Inside it, weaker.

48Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Heavy Duty Hole Punch market on Amazon at a glance

Shoppers on Amazon United States searched for Heavy Duty Hole Punch 101K times last year and spent an estimated $162K. The top 5 brands take 69% of clicks. Flapen scores it 48 out of 100, a Fail.

01 · Demand

An estimated 7.8% of those searches ended in a purchase.

Shoppers searched for this 101K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.8% of those searches ended in a purchase. Searches in the last 90 days moved -3.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $162K a year.

Searches, last 12 months
101K
Growth, 90 days vs prior 90
-3.8%
Conversion, latest week
7.8%
Market size, estimated
$162Ka year
Peak month
August1.4× the quietest month
Top search term
heavy duty hole punch34K searches a year

02 · Price

A sale here is worth $20.60.

Listings sell for $20.60 on average, from $6.58 to $85.80. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 500 to 750 of them. At $20.60 that is $10K to $15K a year per listing.

Average price
$20.60inside the $15 to $100 sweet spot
Price range
$6.58–$85.80
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
10K–13K
Units per listing a year
500–750
Revenue per listing a year
$10K–$15K
Returns
2.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #76 within Paper & Paper Crafts. It carries 4,442 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings
94%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#76in Paper & Paper Crafts
Average rating
4.54 starsAmazon United States average 4.42 stars
Average reviews
4,442per listing
Listings tracked
17

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 59 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
59 months

Products

Top Heavy Duty Hole Punch products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 63% of clicks. Leaders hold, but buyers still shop past them.

Brands

15 falling

Sellers

69

Top-5 brand share

69%

Top 20: 100%

Top-5 click share

63%

Top 20: 100%

Open market

25%

  • Brand 129%
  • Brand 214%
  • Brand 39%
  • Brand 49%
  • Brand 58%
  • Brand 66%

Demand

Heavy Duty Hole Punch search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KPrime Day '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Search terms

Top Heavy Duty Hole Punch search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • heavy duty hole punch34K/yr
  • heavy duty hole puncher14K/yr
  • hole puncher heavy duty15K/yr
  • single hole punch heavy duty9K/yr
  • heavy duty single hole punch7K/yr
  • hole punch heavy duty10K/yr
  • industrial hole puncher5K/yr
  • industrial hole punch4K/yr
  • heavy duty hole puncher 1 hole punch4K/yr

Reviews and returns

What reviews say buyers love and hate about Heavy Duty Hole Punch

We read the reviews and the return reasons for every product selling here.

18%of positive reviews mention “Ease Of Use”
15%of negative reviews mention “Durability”
2.2%of orders come back
“Terrible durability”
A buyer, on “Durability”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Heavy Duty Hole Punch questions

Answered from the same tracked data.