Heart Beads
MaybeThe top 5 brands take only 35% of clicks. But shoppers spend an estimated $87K a year here, so Heart Beads is a Maybe.
- Flapen Score
- 55 / 100Top 13% of 4,656 Arts, Crafts & Sewing niches · +9 vs the category median of 4655
- Market size
- $87K/yr261K searches / yr
- 90-day growth
- +5.3%search demand this quarter
- Competition
- 29%top-5 click share · 61 brands · 70 sellers
Flapen Score
Heart Beads against its category
The dotted line is the Arts, Crafts & Sewing average. Past it, Heart Beads is stronger. Inside it, weaker.
Market
The Heart Beads market on Amazon at a glance
Shoppers on Amazon United States searched for Heart Beads 261K times last year and spent an estimated $87K. The top 5 brands take 35% of clicks. Demand peaks in Jan–Feb. Flapen scores it 55 out of 100, a Maybe.
01 · Demand
An estimated 3.8% of those searches ended in a purchase.
Shoppers searched for this 261K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.8% of those searches ended in a purchase. Searches in the last 90 days moved +5.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $87K a year.
- Searches, last 12 months
- 261K
- Growth, 90 days vs prior 90
- +5.3%
- Conversion, latest week
- 3.8%
- Market size, estimated
- $87Ka year
- Peak month
- February3.6× the quietest month
- Top search term
- heart beads144K searches a year
02 · Price
A sale here is worth $8.77.
Listings sell for $8.77 on average, from $3.94 to $28.84. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At $8.77 that is $877 to $2K a year per listing.
- Average price
- $8.77under the $15 to $100 sweet spot
- Price range
- $3.94–$28.84
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 10K–13K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $877–$2K
- Returns
- 1.5%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.5% of listings are out of stock. The average listing ranks #3,059 within Beading Supplies. It carries 463 reviews at 4.56 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 83%
- Prime listings
- 100%
- Out of stock, average day
- 7.5%
- Average rank
- #3,059in Beading Supplies
- Average rating
- 4.56 starsAmazon United States average 4.42 stars
- Average reviews
- 463per listing
- Listings tracked
- 80
04 · Newcomers
0 of last year's 18 launches cleared the first-year sales bar.
18 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 18
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 33 months
Products
Top Heart Beads products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 6, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
MIIIM 500 Pcs Colorful Heart Pony Beads Shapes for Friendship Bracelet Large Hole Kandi Beads for Hair Braids Jewelry Making (Multi-Colored)
- Price
- $6.87
- Rating
- 4.6/5
- Reviews
- 206
- Age
- 1y ago

Amaney 500Pcs 7x4mm White Acrylic Colorful Heart sheap Round Beads Mixed Colors Plastic Loose Beads for Jewelry Making
- Price
- $5.38
- Rating
- 4.8/5
- Reviews
- 608
- Age
- 6y ago

300 Pcs Acrylic Heart Shape Beads for Jewelry Making Craft DIY - Colorful Loose Beads for Bracelet Necklace Earrings - Small Hole Spacer Beads Mini Charms (8 Colors)
- Price
- $6.73
- Rating
- 4.7/5
- Reviews
- 91
- Age
- 3y ago

UPINS 1200 Pcs Heart Beads for Bracelets Jewelry Making Valentine Crafts
- Price
- $9.39
- Rating
- 4.7/5
- Reviews
- 601
- Age
- 2y ago

1000Pcs Matte Acrylic Star Beads Hart Beads for Jewelry Making Macaron Colors Frosted Pastel Bead Colorful Assorted Cute Aesthetic Kawaii Bead for Bracelet DIY Craft Earring Phone Charm
- Price
- $11.91
- Rating
- 4.6/5
- Reviews
- 74
- Age
- 1y ago
Trending
estimated 90-day click momentum
Heart Shape Pony Beads Acrylic Kandi Beads Bulk 1000PCS Assorted Plastic Beads for Valentines Beads Bracelets Jewelry Friendship Bracelet Making
- Price
- $5.91
- Rating
- 4.3/5
- Reviews
- 12
- Age
- 4mo ago

300pcs Letter Beads Heart 4x7mm Flat Round Individual Acrylic Name Alphabet Beads Bulk for Friendship Bracelet Jewelry Keychains Craft Making Red Heart
- Price
- $4.76
- Rating
- 4.8/5
- Reviews
- 42
- Age
- 7mo ago

60PCS Mixed Colorful Acrylic Heart Beads Bulk for Jewelry Making Colored Assorted Spacer Bead Keychain Making Craft Beads Cute Hearts Beads DIY for Bracelets Necklace Earring Aesthetic Charms Jewelry
- Price
- $6.84
- Rating
- 4.2/5
- Reviews
- 13
- Age
- 4mo ago

FAZHBARY 120 PCS Colorful Heart Resin Flatback Plastic Mini Heart Shape Charms Bulk Resin Embellishments for Crafts Accessories
- Price
- $9.95
- Rating
- 4.9/5
- Reviews
- 59
- Age
- 1y ago

1000Pcs Matte Acrylic Star Beads Hart Beads for Jewelry Making Macaron Colors Frosted Pastel Bead Colorful Assorted Cute Aesthetic Kawaii Bead for Bracelet DIY Craft Earring Phone Charm
- Price
- $11.91
- Rating
- 4.6/5
- Reviews
- 74
- Age
- 1y ago
Newest
by launch date
Heart Shape Pony Beads Acrylic Kandi Beads Bulk 1000PCS Assorted Plastic Beads for Valentines Beads Bracelets Jewelry Friendship Bracelet Making
- Price
- $5.91
- Rating
- 4.3/5
- Reviews
- 12
- Age
- 4mo ago

60PCS Mixed Colorful Acrylic Heart Beads Bulk for Jewelry Making Colored Assorted Spacer Bead Keychain Making Craft Beads Cute Hearts Beads DIY for Bracelets Necklace Earring Aesthetic Charms Jewelry
- Price
- $6.84
- Rating
- 4.2/5
- Reviews
- 13
- Age
- 4mo ago

300pcs Letter Beads Heart 4x7mm Flat Round Individual Acrylic Name Alphabet Beads Bulk for Friendship Bracelet Jewelry Keychains Craft Making Red Heart
- Price
- $4.76
- Rating
- 4.8/5
- Reviews
- 42
- Age
- 7mo ago

PH PandaHall 140pcs 14 Colors Faceted Glass Beads Clear Heart Beads Glittery Glass Spacers Rainbow Plated Cute Craft Bead for Bracelet Necklace Jewellery Making Hanging Decorations 8x8x4mm
- Price
- $10.44
- Rating
- 4.8/5
- Reviews
- 8
- Age
- 1y ago

Ornaland Lampwork Glass Heart Beads Bulk for Bracelets Colorful 100 Pcs
- Price
- $15.73
- Rating
- 4.8/5
- Reviews
- 12
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 29% of clicks, no more. An open shelf where new products get seen.
Brands
61 rising
Sellers
70
Est. top-5 brand share
35%
Top 20: 70%
Est. top-5 click share
29%
Top 20: 60%
Open market
61%
- Looconi9%
- MIIIM9%
- PH PandaHall6%
- yuntop6%
- JJzxwish5%
- UPINS5%
Demand
Heart Beads search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Feb · busiest ÷ quietest = 3.6×
Search terms
Top Heart Beads search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- heart beads144K/yr
- heart beads for bracelets30K/yr
- heart beads for jewelry making18K/yr
- heart pony beads16K/yr
- glass heart beads16K/yr
- heart shaped beads14K/yr
- heart bead10K/yr
- large heart beads6K/yr
- acrylic heart beads6K/yr
Reviews and returns
What reviews say buyers love and hate about Heart Beads
We read the reviews and the return reasons for every product selling here.
“Very Small”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Heart Beads questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









