Is head pins for jewelry making profitable to sell on Amazon United States?

The niche generates $134K/yr across 45 tracked products. 1 of 8 products launched in the last 360 days are still selling. 90-day search growth is +12.8%. Flapen's verdict: Worth a look (58/100).

How competitive is the head pins for jewelry making niche?

25 brands and 32 sellers compete. The top 5 products take 38% of clicks and top 5 brands hold 62% of demand.

What do buyers complain about in head pins for jewelry making?

Top complaints mined from reviews: Quality-Overall, Strength, Thickness. The return rate is 1.3%.

When does demand for head pins for jewelry making peak?

Demand is steady year-round — the busiest month runs 1.3× the quietest.

What does it cost to enter the head pins for jewelry making niche?

Listings span $4.13–$15.49; the average listing price is $8.56 (sweet spot $15–$100). The average incumbent carries 579 reviews — the moat a new listing must climb.

head pins for jewelry making

Worth a look

Shows low returns (1.3%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Returns

Great1.3%

return rate — above 5% kills the launch gate

Quality gap

Great4.3★

avg incumbent rating — lower means beatable quality

Competition

Great38%

top-5 click share — an open shelf

Review moat

Good579.38

avg incumbent reviews — the moat a new listing must climb

Brand share

Good62%

top-5 brand share — brands hold most of the demand

Conversion

Good5.6%

search→purchase rate — share of searches ending in a sale

Growth

Okay+12.8%

90-day search growth — must beat 0% to launch

Market size

Okay$134K

$134K/yr · 278K searches

Avg price

Bad$8.56

avg listing price — sweet spot $15–$100

Price range

Bad$4.13–$15.49

cheapest to priciest tracked listing — scored on the share inside $15–$100

Signals No Dominant Brand

According to Flapen's Amazon United States niche tracking, head pins for jewelry making is a $134K/yr Amazon United States market (278K searches/yr). The top 5 brands hold 62% of demand. Verdict: Worth a look — 58/100.

Data updated Jul 6, 2026 · scored weekly · How we score niches

head pins for jewelry making market data

Units sold / yr: 13K–15K; avg 250–500/product
Revenue / yr: $107K–$128K; units × avg price
Conversion rate: 5.6%
Avg BSR: #29
Page quality: 0%
Prime: 100%
Sponsored: 82%
Out of stock: 1.0%
Avg brand age: 37 months
Avg seller age: 164 days

Competition & brand share

Clicks spread well past the top 5 (38% combined) — an open shelf where new products get seen.

Brands

25 falling

Sellers

Top-5 brand share

62%

Top 20: 96%

Top-5 click share

38%

Top 20: 76%

Open market

32%

TOAOB THE ONE AND ONLY BABY20%
FIVEIZERO17%
PH PandaHall9%
BOYIVI9%
Yumttero7%
Junkin6%

Demand & seasonality

Weekly Amazon search volume, last 109 weeks — +12.8% search growth over the last 90 days.

No pronounced peak months · busiest ÷ quietest = 1.3×

Open Trend

Top head pins for jewelry making search terms

head pins for jewelry making50K/yr +10.6%4.3% conv.
head pins34K/yr +18.7%3.3% conv.
headpins for jewelry making19K/yr +12.8%4.1% conv.
flat head pins for jewelry making19K/yr +5.9%4.0% conv.
jewelry pins20K/yr +13.6%1.7% conv.
flat head pins22K/yr +2.3%2.0% conv.
ball head pins for jewelry making13K/yr +15.8%3.5% conv.
pins for jewelry making14K/yr +18.2%3.3% conv.
ball head pins13K/yr +15.7%2.8% conv.
jewelry pins for beads8K/yr +49.9%3.5% conv.

All search terms

Top head pins for jewelry making products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

FIVEIZERO 900 PCS Eye Pins Head Pins and Ball Pins Gold & Silver 3 Size

FIVEIZERO$9.764.4★606 rev

TOAOB 128pcs 50mm Head Pins for Jewelry Making Brass Ball Head Pins with Spacer Beads 4 Colors for Craft Earring Bracelet Necklace Accessories

TOAOB THE ONE AND ONLY BABY$6.044.4★183 rev

TOAOB 200pcs Stainless Steel Head Pins 50mm Silver Flat Headpins Jewelry Findings for DIY Crafts Necklaces Bracelets Earrings Making

TOAOB THE ONE AND ONLY BABY$5.834.3★176 rev

PH PandaHall 560pcs 8 Styles 304 Stainless Steel Eye Pins 30mm 40mm 50mm Head Pins 22 Gauge Ball Head Pin Findings Open Eye Pin for Earring Bracelet Pendant Jewelry Making Stainless Steel Color

PH PandaHall$7.934.6★1,939 rev

200 PCS Flat Head Pins for Jewelry Making Straight Pins Stainless Steel 2 Inch Jewelry Making Pin Silver Flat Headpins Jewelrys Findings Eye Pin for DIY Craft Earring Bracelet Necklace Pendant

Zyghjort$5.924.2★92 rev

Newest

by launch date

IOGOG 300PCS 1.6 Inch Eye Pins 40mm Stainless Steel Eye Pins for Jewelry Making Silver Eye Head Pins with 2mm Loop Easy Bend Jewelry Making Findings for DIY Earrings Necklaces Bracelets

IOGOG$6.9833 rev

5mo ago

KOPOX Gold and Silver Eye Pins and Flat Head Pins for Jewelry Making 1.2 1.6 2 Metal Eyepins Headpins for Women Jewelry Making

KOPOX$4.3244 rev

9mo ago

Hot 300 Pcs 1.6 Inch 304 Stainless Steel Open Eye Pins Headpins for Jewelry Necklace Making (Silver)

wmm$4.87177 rev

10mo ago

200 PCS Flat Head Pins for Jewelry Making Straight Pins Stainless Steel 2 Inch Jewelry Making Pin Silver Flat Headpins Jewelrys Findings Eye Pin for DIY Craft Earring Bracelet Necklace Pendant

Zyghjort$5.9292 rev

1y ago

1000 Pieces Jewelry Making Head Pins and Eye Pins Set (Mixed Color)

stino$9.90148 rev

1y ago

What buyers say about head pins for jewelry making

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall20%

“Good quality”

Value For Money15%

“Awesome price”

Advertised Vs Actual Product13%

“As advertised”

Ease Of Use7%

“easy to handle”

Size-Overall7%

“Great size for what i needed them for”

Strength5%

“Sturdy pins and colorful”

Color5%

“Colors are really nice”

Stitch/Finish/Polish4%

“Very nice finish”

Durability3%

“Very durable”

Efficiency3%

“Work very well”

What buyers complain about

Quality-Overall24%

“Extremely low quality”

Strength15%

“Thin and flimsy”

Thickness12%

“Too thick”

Size-Overall11%

“Too short”

Color4%

“I will say these are a bit darker than I typically use”

Rusts/Corrodes4%

“some were rusted”

Thin3%

“The were very thin”

Advertised Vs Actual Product3%

“Not as shown”

Value For Money2%

“They are not worth the money or the trouble”

Defective Material/Parts2%

“Majority of the pins are bent”

Top return reasons

Size-Overall34%

Advertised Vs Actual Product10%

Defective Material/Parts8%

Thin7%

Strength6%

Color5%

Value For Money5%

Quality-Overall5%

Functionality-Overall3%

Thickness3%

Common questions

Is head pins for jewelry making profitable to sell on Amazon United States?: The niche generates $134K/yr across 45 tracked products. 1 of 8 products launched in the last 360 days are still selling. 90-day search growth is +12.8%. Flapen's verdict: Worth a look (58/100).
How competitive is the head pins for jewelry making niche?: 25 brands and 32 sellers compete. The top 5 products take 38% of clicks and top 5 brands hold 62% of demand.
What do buyers complain about in head pins for jewelry making?: Top complaints mined from reviews: Quality-Overall, Strength, Thickness. The return rate is 1.3%.
When does demand for head pins for jewelry making peak?: Demand is steady year-round — the busiest month runs 1.3× the quietest.
What does it cost to enter the head pins for jewelry making niche?: Listings span $4.13–$15.49; the average listing price is $8.56 (sweet spot $15–$100). The average incumbent carries 579 reviews — the moat a new listing must climb.