harry potter pandora charms
Worth a lookShows a fragmented shelf (top 5 take 27% of clicks), but a small market ($35K/yr) keeps it on the watch list.
Competition
Great27%top-5 click share — an open shelf
Brand share
Great49%top-5 brand share — no brand owns this niche
Returns
Great1.6%return rate — above 5% kills the launch gate
Avg price
Great$18.00avg listing price — sweet spot $15–$100
Price range
Great$5.28–$72.44cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good693.49avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Growth
Bad-1.8%90-day search growth — must beat 0% to launch
Conversion
Bad1.3%search→purchase rate — share of searches ending in a sale
Market size
Bad$35K$35K/yr · 147K searches
According to Flapen's Amazon United States niche tracking, harry potter pandora charms is a $35K/yr Amazon United States market (147K searches/yr). The top 5 brands hold 49% of demand. Demand peaks in Jan–Dec. Verdict: Worth a look — 52/100.
Data updated Jul 6, 2026 · scored weekly · How we score niches
harry potter pandora charms market data
- Units sold / yr
- 2K–3K
- avg 0–100/product
- Revenue / yr
- $36K–$45K
- units × avg price
- Conversion rate
- 1.3%
- Avg BSR
- #5,036
- Page quality
- 0%
- Prime
- 86%
- Sponsored
- 60%
- Out of stock
- 28.1%
- Avg brand age
- 40 months
- Avg seller age
- 153 days
Competition & brand share
Clicks spread well past the top 5 (27% combined) — an open shelf where new products get seen.Brands
27 falling
Sellers
66
Top-5 brand share
49%
Top 20: 96%
Top-5 click share
27%
Top 20: 67%
Open market
42%
- LUV HER10%
- Harry Potter10%
- LIGHTDOG10%
- Seashell Crafter9%
- Doyafer9%
- AUEAR9%
Demand & seasonality
Weekly Amazon search volume, last 109 weeks — -1.8% search growth over the last 90 days.Peak months: Jan, Dec · busiest ÷ quietest = 3.3×
Top harry potter pandora charms search terms
- harry potter charms53K/yr
- harry potter pandora charms18K/yr
- harry potter charm12K/yr
- harry potter charms for jewelry making9K/yr
- pandora harry potter10K/yr
- harry potter charms for bracelets6K/yr
- pandora charms harry potter8K/yr
- harry potter bracelet charms6K/yr
- pandora harry potter charms6K/yr
- harry potter pandora charm15K/yr
Top harry potter pandora charms products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
LUV HER Harry Potter Earrings 2 Hypoallergenic Earrings for Girls 1 Stud Earring 1 Fishhook Drop Earring Sets with Charms One Size Fits All Jewelry for Women Accessories Ages 4+
LUV HER$9.284.7★491 rev
AUEAR 100 Pack Antique Bronze Lightning Bolt Pendants Flash Charms for Jewelry Making Supply Bracelet Necklace Earrings DIY Crafting Antiqued Brown
AUEAR$5.704.6★107 rev
Harry Potter Charms Antiqued Silver Plated 25PCs Mix Jewelry Making Supply Pendant Bracelet DIY Crafting by Wholesale Charms (50)
Wholesale Charms$27.474.8★16 rev
Doyafer 925 Sterling Silver Charms Hat Castle Train Pendant Beaded Set for Bracelet Necklace Charm Dangle for Women Birthday Gifts 3-Piece/Package
Doyafer$26.704.7★51 rev
MITSOKU 925 Sterling Silver Beads Sorcerers Stone Magic Castle Dangle Charms for Bracelet Necklace Christmas Mothers Day Jewelry for Women with Zirconia
MITSOKU$19.454.4★1,020 rev
Newest
by launch date
Get Trend Harry Potter Advent Calendar 2025 for Girls Teens Charm Bracelet Jewelry Set 23 Charms Christmas Countdown Calendar Gifts for Girls (Burgundy Harry Potter)
Get Trend$28.67309 rev
H.ZHENYUE Magic Deer Charms 925 Sterling Silver Pendant Dangle Beads for Bracelets and Necklaces for Women
H.ZHENYUE$15.2187 rev
H.ZHENYUE Magic School 2 Pieces/Set Charms 925 Sterling Silver Pendant Dangle Beads for Bracelets and Necklaces for Women
H.ZHENYUE$19.4587 rev
MITSOKU 925 Sterling Silver Beads Sorcerers Stone Magic Castle Dangle Charms for Bracelet Necklace Christmas Mothers Day Jewelry for Women with Zirconia
MITSOKU$19.451,020 rev
LUV HER Harry Potter Earrings 2 Hypoallergenic Earrings for Girls 1 Stud Earring 1 Fishhook Drop Earring Sets with Charms One Size Fits All Jewelry for Women Accessories Ages 4+
LUV HER$9.28491 rev
Trending
90-day click momentumAUEAR 100 Pack Antique Bronze Lightning Bolt Pendants Flash Charms for Jewelry Making Supply Bracelet Necklace Earrings DIY Crafting Antiqued Brown
AUEAR$5.704.6★
Extra Small Size 17cm Official Harry Potter Jewelry Silver Charm Bracelet for Harry Potter Slider Charms Available in 4 sizes (17 Centimeters)
Harry Potter$9.593.9★
LIGHTDOG 925 Sterling Silve Charms fits Pandora Bracelets Necklace 5A Zircon Dangle Pendant Bead Mothers Day Gift Jewelry Beads for Women
LIGHTDOG$12.554.6★
H.ZHENYUE Magic School 2 Pieces/Set Charms 925 Sterling Silver Pendant Dangle Beads for Bracelets and Necklaces for Women
H.ZHENYUE$19.454.7★
LUV HER Harry Potter Earrings 2 Hypoallergenic Earrings for Girls 1 Stud Earring 1 Fishhook Drop Earring Sets with Charms One Size Fits All Jewelry for Women Accessories Ages 4+
LUV HER$9.284.7★
What buyers say about harry potter pandora charms
What buyers praise and complain about, mined from review topics.What buyers love
“Delightful product”
“Cute gift”
“looks exactly as pictured”
“Charming and fun”
“So these are definitely worth the money because there are so many”
“fit perfect”
“Easy to use”
“As a Harry Potter fan I love this book mark it is made with good metal material”
“Very sturdy”
“Super cute design”
What buyers complain about
“the fit is awful”
“Broke”
“Poor quality”
“Wish they were in copper”
“Cheap materials”
“Too thick”
“Not with the money”
“She is allergic to a lot of earrings”
“It has a weird shape”
“Was a bit confusing to use at first”
Top return reasons
Common questions
- Is harry potter pandora charms profitable to sell on Amazon United States?
- The niche generates $35K/yr across 65 tracked products. 1 of 8 products launched in the last 360 days are still selling. 90-day search growth is -1.8%. Flapen's verdict: Worth a look (52/100).
- How competitive is the harry potter pandora charms niche?
- 27 brands and 66 sellers compete. The top 5 products take 27% of clicks and top 5 brands hold 49% of demand.
- What do buyers complain about in harry potter pandora charms?
- Top complaints mined from reviews: Size-Overall, Durability, Quality-Overall. The return rate is 1.6%.
- When does demand for harry potter pandora charms peak?
- Demand peaks in Jan–Dec; the busiest month runs 3.3× the quietest.
- What does it cost to enter the harry potter pandora charms niche?
- Listings span $5.28–$72.44; the average listing price is $18.00 (sweet spot $15–$100). The average incumbent carries 693 reviews — the moat a new listing must climb.