Harry Potter Pandora Charms

Shoppers searched for this 146K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved -5.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $27K a year.

Searches, last 12 months

146K

Growth, 90 days vs prior 90

-5.4%

Conversion, latest week

0.9%

Market size, estimated

$27Ka year

Peak month

December3.3× the quietest month

Top search term

harry potter charms52K searches a year

Listings sell for $19.61 on average, from $5.23 to $72.60. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $19.61 that is $0 to $2K a year per listing.

Average price

$19.61inside the $15 to $100 sweet spot

Price range

$5.23–$72.60

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–3K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

1.8%of orders · Amazon United States median 2.1%

63% of listings pay for placement with sponsored ads. 86% ship with Prime. On an average day, 28.8% of listings are out of stock. The average listing ranks #7,439 within Charms. It carries 662 reviews at 4.57 stars, so a new listing needs social proof before a better product.

Sponsored listings

63%

Prime listings

86%

Out of stock, average day

28.8%

Average rank

#7,439in Charms

Average rating

4.57 starsAmazon United States average 4.42 stars

Average reviews

662per listing

Listings tracked

81

13 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months

13

Successful launches

1Amazon's first-year sales bar

Average brand age

40 months