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Hanataba Flower Arranger Twist

Fail

Shoppers spend an estimated $8K a year here, so Hanataba Flower Arranger Twist is a Fail.

Flapen Score
46
46 / 100
Ranks 2,312 of 4,656 Arts, Crafts & Sewing niches · on the category median
Market size
$8K/yr9K searches / yr
90-day growth
+88.9%search demand this quarter
Competition
95%top-5 click share · 6 brands · 8 sellers

Flapen Score

Hanataba Flower Arranger Twist against its category

The dotted line is the Arts, Crafts & Sewing average. Past it, Hanataba Flower Arranger Twist is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Hanataba Flower Arranger Twist market on Amazon at a glance

Shoppers on Amazon United States searched for Hanataba Flower Arranger Twist 9K times last year and spent an estimated $8K. The top 5 brands take 97% of clicks. Demand peaks in Jul–Aug–Sep. Flapen scores it 46 out of 100, a Fail.

01 · Demand

An estimated 4.6% of those searches ended in a purchase.

Shoppers searched for this 9K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.6% of those searches ended in a purchase. Searches in the last 90 days moved +88.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $8K a year.

Searches, last 12 months
9K
Growth, 90 days vs prior 90
+88.9%
Conversion, latest week
4.6%
Market size, estimated
$8Ka year
Peak month
August4.6× the quietest month
Top search term
hanataba flower arranger twist4K searches a year

02 · Price

A sale here is worth $18.30.

Listings sell for $18.30 on average, from $9.22 to $31.68. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At $18.30 that is $0 to $2K a year per listing.

Average price
$18.30inside the $15 to $100 sweet spot
Price range
$9.22–$31.68
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
250–500
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
3.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

71% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 14.3% of listings are out of stock. The average listing ranks #93 within Floral Arranging. It carries 116 reviews at 4.10 stars, so a new listing needs social proof before a better product.

Sponsored listings
71%
Prime listings
100%
Out of stock, average day
14.3%
Average rank
#93in Floral Arranging
Average rating
4.10 starsAmazon United States average 4.42 stars
Average reviews
116per listing
Listings tracked
7

04 · Newcomers

0 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
28 months

Products

Top Hanataba Flower Arranger Twist products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 95% of clicks. A locked shelf that new listings rarely crack.

Brands

6 falling

Sellers

8

Top-5 brand share

97%

Top 20: 100%

Top-5 click share

95%

Top 20: 100%

Open market

0%

  • Brand 143%
  • Brand 236%
  • Brand 311%
  • Brand 45%
  • Brand 53%
  • Brand 63%

Demand

Hanataba Flower Arranger Twist search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KSpike '24Holiday '24Spike '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jul, Aug, Sep · busiest ÷ quietest = 4.6×

Reviews and returns

What reviews say buyers love and hate about Hanataba Flower Arranger Twist

We read the reviews and the return reasons for every product selling here.

18%of positive reviews mention “Ease Of Use”
24%of negative reviews mention “Ease Of Use”
3.1%of orders come back
“Difficult to use”
A buyer, on “Ease Of Use”24% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Hanataba Flower Arranger Twist questions

Answered from the same tracked data.