Halloween Stencils
FailShoppers spend an estimated $32K a year here, so Halloween Stencils is a Fail.
- Flapen Score
- 49 / 100Top 34% of 4,656 Arts, Crafts & Sewing niches · +3 vs the category median of 4649
- Market size
- $32K/yr159K searches / yr
- 90-day growth
- +111.2%search demand this quarter
- Competition
- 50%top-5 click share · 23 brands · 23 sellers
Flapen Score
Halloween Stencils against its category
The dotted line is the Arts, Crafts & Sewing average. Past it, Halloween Stencils is stronger. Inside it, weaker.
Market
The Halloween Stencils market on Amazon at a glance
Shoppers on Amazon United States searched for Halloween Stencils 159K times last year and spent an estimated $32K. The top 5 brands take 58% of clicks. Demand peaks in Aug–Sep–Oct. Flapen scores it 49 out of 100, a Fail.
01 · Demand
An estimated 2.0% of those searches ended in a purchase.
Shoppers searched for this 159K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.0% of those searches ended in a purchase. Searches in the last 90 days moved +111.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $32K a year.
- Searches, last 12 months
- 159K
- Growth, 90 days vs prior 90
- +111.2%
- Conversion, latest week
- 2.0%
- Market size, estimated
- $32Ka year
- Peak month
- September60.6× the quietest month
- Top search term
- halloween stencils96K searches a year
02 · Price
A sale here is worth $9.98.
Listings sell for $9.98 on average, from $3.24 to $18.00. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 0 to 100 of them. At $9.98 that is $0 to $998 a year per listing.
- Average price
- $9.98under the $15 to $100 sweet spot
- Price range
- $3.24–$18.00
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 5K–6K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$998
- Returns
- 3.3%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
57% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 34.1% of listings are out of stock. The average listing ranks #2,041 within Drawing. It carries 297 reviews at 4.55 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 57%
- Prime listings
- 100%
- Out of stock, average day
- 34.1%
- Average rank
- #2,041in Drawing
- Average rating
- 4.55 starsAmazon United States average 4.42 stars
- Average reviews
- 297per listing
- Listings tracked
- 28
04 · Newcomers
0 of last year's 5 launches cleared the first-year sales bar.
5 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.
- Launched, last 12 months
- 5
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 37 months
Products
Top Halloween Stencils products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 10, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
72 PCS 3x3 Inch Halloween Stencils for Painting - Pumpkin Ghost Bat Spider Web Witch Skull Reusable Halloween Painting Templates on Wood Glass Fabric Window Door Decor DIY Decoration
- Price
- $10.12
- Rating
- 4.6/5
- Reviews
- 438
- Age
- 1y ago

48 PCS Halloween Stencils Reusable Ghost Bat Witch Spider Pumpkin Stencils for Painting on Wood DIY Crafts Ornaments Wood Slice Halloween Decoration
- Price
- $10.00
- Rating
- 4.1/5
- Reviews
- 77
- Age
- 1y ago

NUVCELKA Halloween Stencils 8 Pack 10.8x3 9x9 Inch Spooky Templates for Painting Borders Banners Wood Signs Scary Party Decorations
- Price
- $4.51
- Rating
- 4.6/5
- Reviews
- 34
- Age
- 10mo ago

Halloween Stencils for Painting on Wood Reusable Halloween Doormat Stencils Hocus Pocus Boo Family Draw Templates for Wood Signs Walls Windows Fabrics T-Shirt DIY Crafts Decor
- Price
- $13.27
- Rating
- 4.7/5
- Reviews
- 270
- Age
- 2y ago

18 Pieces Halloween Stencils Reusable Happy Halloween Ghost Bat Witch Pumpkin Stencils for Painting on Wood DIY Crafts Halloween Decorations (Style 1)
- Price
- $8.10
- Rating
- 4.6/5
- Reviews
- 55
- Age
- 2y ago
Trending
estimated 90-day click momentum
16 Pieces Halloween Stencils for Painting on Wood Happy Halloween Bat Witch Old Castle Ghost Face Spider Web Grimace Art Painting DIY Mould Decor Paint Halloween Wooden Signs Wall Art.
- Price
- $5.18
- Rating
- 4.7/5
- Reviews
- 128
- Age
- 5y ago

6 Skull Stencils Skeleton Stencil Hand Finger Airbrushing Templates for Painting on Wood T-Shirts Cup Canvas DIY Crafts Decor
- Price
- $13.10
- Rating
- 4.8/5
- Reviews
- 8
- Age
- 7mo ago

Konsait 262pcs Temporary Tattoos Stencils for Kids Face and Body Paint Stencils Kit Girl Boy Glitter Tattoos for Kids School Show Birthdays Halloween Christmas Party Favor Supplies
- Price
- $9.66
- Rating
- 4.4/5
- Reviews
- 1,169
- Age
- 6y ago

Halloween Stencils for Painting 12PCS 6 Stencils for Crafts Reusable Spooky Templates Featuring Pumpkin Ghost Witch Cat & Spider Designs for DIY Halloween Decor on Wood Fabric Paper or Canvas
- Price
- $3.24
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 10mo ago

DZXCYZ 80 Pcs 4 x 4 Inch Halloween Stencils for Painting on Wood Reusable Happy Pumpkin Spider Web Stencil DIY Ornaments Ghost Paint Template Set for Wall Door Home Decor
- Price
- $15.85
- Rating
- 4.6/5
- Reviews
- 100
- Age
- 2y ago
Newest
by launch date
6 Skull Stencils Skeleton Stencil Hand Finger Airbrushing Templates for Painting on Wood T-Shirts Cup Canvas DIY Crafts Decor
- Price
- $13.10
- Rating
- 4.8/5
- Reviews
- 8
- Age
- 7mo ago

Dunzy 16 Pcs Halloween Stencils for Door Mats Crafts Reusable Hey Boo Ghost Welcome Templates Large Spooky Stencil for Painting Wood Sign Wall Halloween Doormat DIY Project
- Price
- $12.82
- Rating
- 4.5/5
- Reviews
- 83
- Age
- 10mo ago

NUVCELKA Halloween Stencils 8 Pack 10.8x3 9x9 Inch Spooky Templates for Painting Borders Banners Wood Signs Scary Party Decorations
- Price
- $4.51
- Rating
- 4.6/5
- Reviews
- 34
- Age
- 10mo ago

Halloween Stencils for Painting 12PCS 6 Stencils for Crafts Reusable Spooky Templates Featuring Pumpkin Ghost Witch Cat & Spider Designs for DIY Halloween Decor on Wood Fabric Paper or Canvas
- Price
- $3.24
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 10mo ago

YKW Halloween Stencils 6 Pack Large 9.6x7 9.6x5 Inch Reusable Spooky Templates for Painting Wood Signs Fabric Trick Treat Decorations
- Price
- $5.28
- Rating
- 4.6/5
- Reviews
- 212
- Age
- 11mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 50% of clicks. Leaders hold, but buyers still shop past them.
Brands
23 falling
Sellers
23
Est. top-5 brand share
58%
Top 20: 97%
Est. top-5 click share
50%
Top 20: 91%
Open market
36%
- Yazhiji19%
- Doflyok15%
- SUNVERSE9%
- NUVCELKA8%
- DZXCYZ6%
- Augshy6%
Demand
Halloween Stencils search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Aug, Sep, Oct · busiest ÷ quietest = 60.6×
Search terms
Top Halloween Stencils search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- halloween stencils96K/yr
- halloween stencil11K/yr
- halloween stencils for painting22K/yr
- ghost stencil7K/yr
- halloween stencils large7K/yr
- halloween stencils for crafts reusable11K/yr
- large halloween stencils5K/yr
Reviews and returns
What reviews say buyers love and hate about Halloween Stencils
We read the reviews and the return reasons for every product selling here.
“Small”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Halloween Stencils questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









