halloween diamond painting
Worth a lookShows low returns (0.3%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Brand share
Incredible27%top-5 brand share — no brand owns this niche
Competition
Great22%top-5 click share — an open shelf
Review moat
Great426.45avg incumbent reviews — the moat a new listing must climb
Growth
Good+36.4%90-day search growth — must beat 0% to launch
Price range
Good$3.80–$26.35cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Okay$10.71avg listing price — sweet spot $15–$100
Market size
Okay$147K$147K/yr · 752K searches
Conversion
Bad1.8%search→purchase rate — share of searches ending in a sale
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
According to Flapen's Amazon United States niche tracking, halloween diamond painting is a $147K/yr Amazon United States market (752K searches/yr). The top 5 brands hold 27% of demand. Demand peaks in Aug–Sep–Oct. Verdict: Worth a look — 60/100.
Data updated Jul 10, 2026 · scored weekly · How we score niches
halloween diamond painting market data
- Units sold / yr
- 20K–25K
- avg 100–250/product
- Revenue / yr
- $214K–$268K
- units × avg price
- Conversion rate
- 1.8%
- Avg BSR
- #1,544
- Page quality
- 0%
- Prime
- 99%
- Sponsored
- 83%
- Out of stock
- 35.5%
- Avg brand age
- 20 months
- Avg seller age
- 189 days
Competition & brand share
Clicks spread well past the top 5 (22% combined) — an open shelf where new products get seen.Brands
57 falling
Sellers
66
Top-5 brand share
27%
Top 20: 68%
Top-5 click share
22%
Top 20: 52%
Open market
69%
- Sretoul9%
- NEGEKFKX6%
- LEZHIJIA4%
- MBNTJHT4%
- SOTYIOO4%
- DAZZLEDOTS4%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +36.4% search growth over the last 90 days.Peak months: Aug, Sep, Oct · busiest ÷ quietest = 8.0×
Top halloween diamond painting search terms
- halloween diamond art260K/yr
- horror diamond art65K/yr
- diamond art halloween78K/yr
- halloween diamond painting78K/yr
- horror diamond painting31K/yr
- diamond art horror24K/yr
- halloween diamond art kits for adults35K/yr
- diamond painting halloween35K/yr
- diamond art kits for adults halloween28K/yr
- ghost diamond art16K/yr
Top halloween diamond painting products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Sretoul 6 Pack Halloween Diamond Art Kits for Adults Diamond Painting Kit Beginners Halloween Horror 5D Gem Art for Adults with Round Gem Painting Gift Home Wall Decor 12x16 Inch
Sretoul$19.974.6★60 rev
SOTYIOO Halloween Diamond Art Kits for Adults. Halloween Diamond Painting kit for Adults Full Drill Round Gem Art 5D Diamond Dots Suitable Home Wall Decor 12x16inch
SOTYIOO$6.274.7★354 rev
Canrichshop 6 Packs Halloween 5D Diamond Art Painting Kits for Adults Ghost Diamond Painting Kits for Beginners Halloween Full Drill Diamond Dots Gem Art Crafts for Adults Wall Decor 12x16in
Canrichshop$18.614.6★128 rev
Halloween Horror Movies Large Diamond Art Kits for Adults Clown Diamond Painting Kits for Beginner Diamond Dots Full Drill Crafts for Gem Art Home Wall Decor for Teens Girls 5D DIY 15 .727.5in
LEZHIJIA$9.814.5★14 rev
CEOVR Halloween Diamond Art Kits for Adults 5D Full Drill Castle Pumpkin Diamond Painting Dots Gem Art Adult Crafts Kits Fun DIY Crafts Wall Decor for Home Office 12x16in
CEOVR$8.654.5★28 rev
Newest
by launch date
MBNTJHT Halloween Diamond Painting Kits for Adults Beginners 5D Full Round Drill Horror Movie Diamond Art Kits for Adults DIY Gem Art Painting and Crafts for Holiday Gifts 12x16 Inch.
MBNTJHT$7.80256 rev
Halloween Horror Movies Large Diamond Art Kits for Adults Clown Diamond Painting Kits for Beginner Diamond Dots Full Drill Crafts for Gem Art Home Wall Decor for Teens Girls 5D DIY 15 .727.5in
LEZHIJIA$9.8114 rev
NEGEKFKX 4 Pack Halloween Diamond Art Kits for Adults Beginners Horror Diamond Painting Kits for Adults 5D Full Drill DIY Diamond Dot Gem Art Kit Wall Home Decor Arts Craft 12x16 inch
NEGEKFKX$15.72299 rev
LILEIDECO 3 Pack Halloween Diamond Art Kits for Adults Beginners Horror Diamond Painting Kits for Adults 5D Full Drill DIY Diamond Dot Gem Art Kit Wall Home Decor Arts Craft 12x16 inch
LILEIDECO$14.78370 rev
DAZZLEDOTS Diamond Painting Kits for Adults Skull Diamond Art Kit for Beginners DIY Full Round Drill Paint with Diamond Dots Halloween Gem Art for Home Wall Decor 12 x 16 Inch
DAZZLEDOTS$9.41228 rev
Trending
90-day click momentumHalloween Horror Movies Large Diamond Art Kits for Adults Clown Diamond Painting Kits for Beginner Diamond Dots Full Drill Crafts for Gem Art Home Wall Decor for Teens Girls 5D DIY 15 .727.5in
LEZHIJIA$9.814.5★
MBNTJHT Halloween Diamond Painting Kits for Adults Beginners 5D Full Round Drill Horror Movie Diamond Art Kits for Adults DIY Gem Art Painting and Crafts for Holiday Gifts 12x16 Inch.
MBNTJHT$7.804.7★
SENQAO Witch Diamond Art Kits for Adults Fall Forest Witch DIY 5D Diamond Painting Kits Full Drill Diamond Dots Paintings with Diamonds Gem Art and Crafts Home Decor 12x16inch
SENQAO$9.914.9★
DAZZLEDOTS Diamond Painting Kits for Adults Skull Diamond Art Kit for Beginners DIY Full Round Drill Paint with Diamond Dots Halloween Gem Art for Home Wall Decor 12 x 16 Inch
DAZZLEDOTS$9.414.7★
AIBOERL Diamond Art Hanging Kit for Adult Special Shaped Rhinestone Double Sided 5D DIY Acrylic Diamond Art Painting Window Pendants Home Garden Wall Hanging Kits Hanging Ornament (Halloween)
AIBOERL$9.144.6★
What buyers say about halloween diamond painting
What buyers praise and complain about, mined from review topics.What buyers love
“Easy to use for a first timer and quality product”
“Fun Gift”
“Easy to use”
“Exactly as described”
“The colors are vibrant”
“Good value”
“It matches my style”
“The adhesion is amazing”
“Beautiful picture”
“The size is good”
What buyers complain about
“The glue is not that sticky either”
“Huge”
“Bad drill quality”
“Does not look like photo”
“They dried kind of white in those spots”
“I found it difficult to use”
“I kept taking breaks”
“Dried in about 2 hours”
“But it was chunky”
“Bottles lid doesnt stay on well”
Top return reasons
Common questions
- Is halloween diamond painting profitable to sell on Amazon United States?
- The niche generates $147K/yr across 75 tracked products. 0 of 28 products launched in the last 360 days are still selling. 90-day search growth is +36.4%. Flapen's verdict: Worth a look (60/100).
- How competitive is the halloween diamond painting niche?
- 57 brands and 66 sellers compete. The top 5 products take 22% of clicks and top 5 brands hold 27% of demand.
- What do buyers complain about in halloween diamond painting?
- Top complaints mined from reviews: Adhesion/Stickiness, Size-Overall, Quality-Overall. The return rate is 0.3%.
- When does demand for halloween diamond painting peak?
- Demand peaks in Aug–Sep–Oct; the busiest month runs 8.0× the quietest.
- What does it cost to enter the halloween diamond painting niche?
- Listings span $3.80–$26.35; the average listing price is $10.71 (sweet spot $15–$100). The average incumbent carries 426 reviews — the moat a new listing must climb.