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Hair Extension Thread

Fail

Shoppers spend an estimated $41K a year here, so Hair Extension Thread is a Fail.

Flapen Score
40
40 / 100
Ranks 3,499 of 4,656 Arts, Crafts & Sewing niches · −6 vs the category median of 46
Market size
$41K/yr52K searches / yr
90-day growth
-6.2%search demand this quarter
Competition
65%top-5 click share · 12 brands · 14 sellers

Flapen Score

Hair Extension Thread against its category

The dotted line is the Arts, Crafts & Sewing average. Past it, Hair Extension Thread is stronger. Inside it, weaker.

40Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Hair Extension Thread market on Amazon at a glance

Shoppers on Amazon United States searched for Hair Extension Thread 52K times last year and spent an estimated $41K. The top 5 brands take 86% of clicks. Flapen scores it 40 out of 100, a Fail.

01 · Demand

An estimated 8.1% of those searches ended in a purchase.

Shoppers searched for this 52K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.1% of those searches ended in a purchase. Searches in the last 90 days moved -6.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $41K a year.

Searches, last 12 months
52K
Growth, 90 days vs prior 90
-6.2%
Conversion, latest week
8.1%
Market size, estimated
$41Ka year
Top search term
hair extension thread21K searches a year

02 · Price

A sale here is worth $9.76.

Listings sell for $9.76 on average, from $6.03 to $22.83. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $9.76 that is $976 to $2K a year per listing.

Average price
$9.76under the $15 to $100 sweet spot
Price range
$6.03–$22.83
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
4K–5K
Units per listing a year
100–250
Revenue per listing a year
$976–$2K
Returns
0.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #239 within Thread & Floss. It carries 1,507 reviews at 4.58 stars, so a new listing needs social proof before a better product.

Sponsored listings
88%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#239in Thread & Floss
Average rating
4.58 starsAmazon United States average 4.42 stars
Average reviews
1,507per listing
Listings tracked
17

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
49 months

Products

Top Hair Extension Thread products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 65% of clicks. Leaders hold, but buyers still shop past them.

Brands

12 falling

Sellers

14

Top-5 brand share

86%

Top 20: 100%

Top-5 click share

65%

Top 20: 100%

Open market

14%

  • Brand 149%
  • Brand 221%
  • Brand 37%
  • Brand 44%
  • Brand 53%
  • Brand 63%
  • Open — no brand owns it (6 brands, 14%)

Demand

Hair Extension Thread search demand

Weekly searches over the year. Pick a range.

1K600Mar '26Apr '26Apr '26May '26May '26Jun '26Jun '26Jul '26

Search terms

Top Hair Extension Thread search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • hair extension thread21K/yr
  • extension thread14K/yr
  • extension string4K/yr
  • hair extension string5K/yr
  • hilo para extensiones de cabello4K/yr
  • thread for hair extensions4K/yr

Reviews and returns

What reviews say buyers love and hate about Hair Extension Thread

We read the reviews and the return reasons for every product selling here.

22%of positive reviews mention “Value For Money”
19%of negative reviews mention “Thickness”
0.9%of orders come back
“The string was thick and very waxy”
A buyer, on “Thickness”19% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Hair Extension Thread questions

Answered from the same tracked data.