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Hair Beads

Maybe

The top 5 products take only 26% of clicks. But buyers convert on only 2.7% of searches, so Hair Beads is a Maybe.

Flapen Score
63
63 / 100
Top 2% of 4,656 Arts, Crafts & Sewing niches · +17 vs the category median of 46
Market size
$407K/yr1.5M searches / yr
90-day growth
+30.3%search demand this quarter
Competition
26%top-5 click share · 37 brands · 50 sellers

Flapen Score

Hair Beads against its category

The dotted line is the Arts, Crafts & Sewing average. Past it, Hair Beads is stronger. Inside it, weaker.

63Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Hair Beads market on Amazon at a glance

Shoppers on Amazon United States searched for Hair Beads 1.5M times last year and spent an estimated $407K. The top 5 brands take 62% of clicks. Demand peaks in Jul–Aug. Flapen scores it 63 out of 100, a Maybe.

01 · Demand

An estimated 2.7% of those searches ended in a purchase.

Shoppers searched for this 1.5M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.7% of those searches ended in a purchase. Searches in the last 90 days moved +30.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $407K a year.

Searches, last 12 months
1.5M
Growth, 90 days vs prior 90
+30.3%
Conversion, latest week
2.7%
Market size, estimated
$407Ka year
Peak month
July1.7× the quietest month
Top search term
hair beads486K searches a year

02 · Price

A sale here is worth $9.96.

Listings sell for $9.96 on average, from $5.51 to $31.16. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 250 to 500 of them. At $9.96 that is $2K to $5K a year per listing.

Average price
$9.96under the $15 to $100 sweet spot
Price range
$5.51–$31.16
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
40K–50K
Units per listing a year
250–500
Revenue per listing a year
$2K–$5K
Returns
1.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

91% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.4% of listings are out of stock. The average listing ranks #926 within Beading Supplies. It carries 437 reviews at 4.45 stars, so a new listing needs social proof before a better product.

Sponsored listings
91%
Prime listings
100%
Out of stock, average day
3.4%
Average rank
#926in Beading Supplies
Average rating
4.45 starsAmazon United States average 4.42 stars
Average reviews
437per listing
Listings tracked
77

04 · Newcomers

13 of last year's 31 launches cleared the first-year sales bar.

31 products launched here in the last 12 months. 13 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
31
Successful launches
13Amazon's first-year sales bar
Average brand age
34 months

Products

Top Hair Beads products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 26% of clicks. An open shelf where new products get seen.

Brands

37 falling

Sellers

50

Top-5 brand share

62%

Top 20: 93%

Top-5 click share

26%

Top 20: 64%

Open market

33%

  • Brand 128%
  • Brand 29%
  • Brand 39%
  • Brand 48%
  • Brand 57%
  • Brand 64%

Demand

Hair Beads search demand

Weekly searches over the year, seasonality beneath. Pick a range.

50K30KPrime Day '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: Jul, Aug · busiest ÷ quietest = 1.7×

Search terms

Top Hair Beads search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • hair beads486K/yr
  • beads for hair277K/yr
  • hair beads for kids girls172K/yr
  • hair beads for braids126K/yr
  • hair beads for women52K/yr
  • wooden beads for hair52K/yr
  • wooden hair beads42K/yr
  • beads for braids37K/yr
  • beads for kids hair27K/yr
  • loc beads33K/yr

Reviews and returns

What reviews say buyers love and hate about Hair Beads

We read the reviews and the return reasons for every product selling here.

23%of positive reviews mention “Color”
17%of negative reviews mention “Durability”
1.4%of orders come back
“broken in half”
A buyer, on “Durability”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Hair Beads questions

Answered from the same tracked data.