Skip to content

Grey Yarn

Fail

Demand is soft, at -25.2% this quarter, so Grey Yarn is a Fail.

Flapen Score
42
42 / 100
Ranks 3,179 of 4,656 Arts, Crafts & Sewing niches · −4 vs the category median of 46
Market size
$77K/yr133K searches / yr
90-day growth
-25.2%search demand this quarter
Competition
46%top-5 click share · 12 brands · 62 sellers

Flapen Score

Grey Yarn against its category

The dotted line is the Arts, Crafts & Sewing average. Past it, Grey Yarn is stronger. Inside it, weaker.

42Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Grey Yarn market on Amazon at a glance

Shoppers on Amazon United States searched for Grey Yarn 133K times last year and spent an estimated $77K. The top 5 brands take 84% of clicks. Demand peaks in Jan–Nov. Flapen scores it 42 out of 100, a Fail.

01 · Demand

An estimated 5.5% of those searches ended in a purchase.

Shoppers searched for this 133K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.5% of those searches ended in a purchase. Searches in the last 90 days moved -25.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $77K a year.

Searches, last 12 months
133K
Growth, 90 days vs prior 90
-25.2%
Conversion, latest week
5.5%
Market size, estimated
$77Ka year
Peak month
January2.6× the quietest month
Top search term
silver yarn28K searches a year

02 · Price

A sale here is worth $10.49.

Listings sell for $10.49 on average, from $3.13 to $25.74. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At $10.49 that is $1K to $3K a year per listing.

Average price
$10.49under the $15 to $100 sweet spot
Price range
$3.13–$25.74
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
8K–10K
Units per listing a year
100–250
Revenue per listing a year
$1K–$3K
Returns
1.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

43% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #258 within Knitting & Crochet. It carries 10,647 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings
43%
Prime listings
96%
Out of stock, average day
0.0%
Average rank
#258in Knitting & Crochet
Average rating
4.53 starsAmazon United States average 4.42 stars
Average reviews
10,647per listing
Listings tracked
28

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 50 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
50 months

Products

Top Grey Yarn products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 9, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 46% of clicks. Leaders hold, but buyers still shop past them.

$0$4K$8K$12K$15K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

12 falling

Sellers

62

Est. top-5 brand share

84%

Top 20: 100%

Est. top-5 click share

46%

Top 20: 91%

Open market

12%

  • Red Heart47%
  • Caron14%
  • Lion Brand Yarn8%
  • YarnArt8%
  • KITHED5%
  • HEJIN4%
  • Open — no brand owns it (6 brands, 12%)

Demand

Grey Yarn search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '24Spike '25Prime Day '25Black Friday '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Jan, Nov · busiest ÷ quietest = 2.6×

Search terms

Top Grey Yarn search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • silver yarn28K/yr
  • grey yarn29K/yr
  • gray yarn28K/yr
  • gray yarn for crocheting7K/yr
  • silver yarn for crocheting7K/yr
  • light gray yarn6K/yr
  • light grey yarn6K/yr
  • grey yarn for crocheting7K/yr
  • dark gray yarn6K/yr
  • dark grey yarn6K/yr

Reviews and returns

What reviews say buyers love and hate about Grey Yarn

We read the reviews and the return reasons for every product selling here.

15%of positive reviews mention “Soft Feel”
14%of negative reviews mention “Thickness”
1.7%of orders come back
“Medium gauge could be thicker”
A buyer, on “Thickness”14% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Grey Yarn questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data