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Grey Htv

Fail

Shoppers spend an estimated $28K a year here, so Grey Htv is a Fail.

Flapen Score
32
32 / 100
Ranks 4,365 of 4,656 Arts, Crafts & Sewing niches · −14 vs the category median of 46
Market size
$28K/yr24K searches / yr
90-day growth
-5.3%search demand this quarter
Competition
74%top-5 click share · 7 brands · 11 sellers

Flapen Score

Grey Htv against its category

The dotted line is the Arts, Crafts & Sewing average. Past it, Grey Htv is stronger. Inside it, weaker.

32Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Grey Htv market on Amazon at a glance

Shoppers on Amazon United States searched for Grey Htv 24K times last year and spent an estimated $28K. The top 5 brands take 96% of clicks. Demand peaks in Sep–Oct. Flapen scores it 32 out of 100, a Fail.

01 · Demand

An estimated 11.0% of those searches ended in a purchase.

Shoppers searched for this 24K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 11.0% of those searches ended in a purchase. Searches in the last 90 days moved -5.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $28K a year.

Searches, last 12 months
24K
Growth, 90 days vs prior 90
-5.3%
Conversion, latest week
11.0%
Market size, estimated
$28Ka year
Peak month
September2.1× the quietest month
Top search term
gray htv5K searches a year

02 · Price

A sale here is worth $10.60.

Listings sell for $10.60 on average, from $6.54 to $24.79. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $10.60 that is $1K to $3K a year per listing.

Average price
$10.60under the $15 to $100 sweet spot
Price range
$6.54–$24.79
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
100–250
Revenue per listing a year
$1K–$3K
Returns
4.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

71% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.6% of listings are out of stock. The average listing ranks #79 within Scrapbooking & Stamping. It carries 7,129 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings
71%
Prime listings
100%
Out of stock, average day
5.6%
Average rank
#79in Scrapbooking & Stamping
Average rating
4.46 starsAmazon United States average 4.42 stars
Average reviews
7,129per listing
Listings tracked
17

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 57 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
57 months

Products

Top Grey Htv products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 74% of clicks. A locked shelf that new listings rarely crack.

Brands

7 falling

Sellers

11

Top-5 brand share

96%

Top 20: 100%

Top-5 click share

74%

Top 20: 100%

Open market

2%

  • Brand 132%
  • Brand 228%
  • Brand 316%
  • Brand 414%
  • Brand 56%
  • Brand 62%
  • Open — no brand owns it (1 brand, 2%)

Demand

Grey Htv search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K600Spike '24Spike '25SepDecMarJunAugNovMarMay

Peak months: Sep, Oct · busiest ÷ quietest = 2.1×

Search terms

Top Grey Htv search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • gray htv5K/yr
  • grey htv5K/yr
  • grey iron on vinyl4K/yr
  • gray iron on vinyl4K/yr
  • grey htv heat transfer vinyl2K/yr
  • gray htv heat transfer vinyl2K/yr
  • grey htv vinyl2K/yr

Reviews and returns

What reviews say buyers love and hate about Grey Htv

We read the reviews and the return reasons for every product selling here.

18%of positive reviews mention “Material Quality”
21%of negative reviews mention “Washability”
4.3%of orders come back
“Terrible quality after a few washes”
A buyer, on “Washability”21% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Grey Htv questions

Answered from the same tracked data.