Is greenlight 1/64 profitable to sell on Amazon United States?

The niche generates $52K/yr across 179 tracked products. 13 of 65 products launched in the last 360 days are still selling. 90-day search growth is -7.2%. Flapen's verdict: Skip it (48/100).

How competitive is the greenlight 1/64 niche?

50 brands and 187 sellers compete. The top 5 products take 15% of clicks and top 5 brands hold 74% of demand.

What do buyers complain about in greenlight 1/64?

Top complaints mined from reviews: Size-Overall, Quality-Overall, Value For Money. The return rate is 1.0%.

When does demand for greenlight 1/64 peak?

Demand peaks in Dec; the busiest month runs 1.7× the quietest.

What does it cost to enter the greenlight 1/64 niche?

Listings span $6.90–$134.88; the average listing price is $20.89 (sweet spot $15–$100). The average incumbent carries 1,110 reviews — the moat a new listing must climb.

greenlight 1/64

Skip it

Weak search conversion (0.4%) — this niche doesn't clear our bar today.

Competition

Incredible15%

top-5 click share — an open shelf

Returns

Incredible1.0%

return rate — above 5% kills the launch gate

Avg price

Great$20.89

avg listing price — sweet spot $15–$100

Price range

Good$6.90–$134.88

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good1,109.58

avg incumbent reviews — the moat a new listing must climb

Brand share

Good74%

top-5 brand share — brands hold most of the demand

Growth

Bad-7.2%

90-day search growth — must beat 0% to launch

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Market size

Bad$52K

$52K/yr · 587K searches

Conversion

Bad0.4%

search→purchase rate — share of searches ending in a sale

According to Flapen's Amazon United States niche tracking, greenlight 1/64 is a $52K/yr Amazon United States market (587K searches/yr). The top 5 brands hold 74% of demand. Demand peaks in Dec. Verdict: Skip it — 48/100.

Data updated Jul 17, 2026 · scored weekly · How we score niches

greenlight 1/64 market data

Units sold / yr: 3K–4K; avg 0–100/product
Revenue / yr: $63K–$84K; units × avg price
Conversion rate: 0.4%
Avg BSR: #2,847
Page quality: 0%
Prime: 61%
Sponsored: 29%
Out of stock: 12.1%
Avg brand age: 38 months
Avg seller age: 149 days

Competition & brand share

Clicks spread well past the top 5 (15% combined) — an open shelf where new products get seen.

Brands

50 flat

Sellers

187

Top-5 brand share

74%

Top 20: 91%

Top-5 click share

15%

Top 20: 39%

Open market

24%

Greenlight40%
Johnny Lightning16%
OBT8%
AW AUTO WORLD6%
Generic5%
Temorah2%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -7.2% search growth over the last 90 days.

Peak months: Dec · busiest ÷ quietest = 1.7×

Open Trend

Top greenlight 1/64 search terms

greenlight 1/64128K/yr +2.0%0.3% conv.
1/6456K/yr -13.4%0.2% conv.
johnny lightning diecast cars 1/6442K/yr -2.1%0.4% conv.
greenlight diecast48K/yr -9.2%0.5% conv.
1/64 scale trucks45K/yr -12.5%0.2% conv.
johnny lightning39K/yr +2.1%0.2% conv.
auto world 1/64 diecast cars31K/yr +4.2%0.3% conv.
1/64 diecast20K/yr +0.4%0.1% conv.
1/64 truck14K/yr +22.5%0.3% conv.
johnny lightning cars25K/yr -38.9%0.1% conv.

All search terms

Top greenlight 1/64 products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Greenlight 1/64 2023 Ram 3500 Dually Flatbed Truck Black Dually Drivers Series 16 46160-F

OBT$23.473.6★21 rev

Greenlight 1/64 2017 RAM 3500 Laramie Dually Yellowstone Dutton Ranch Hollywood Series 38 44980-F

Greenlight$16.394.3★74 rev

Greenlight 1/64 Hollywood Series 18 John Wick Movie (2014) 1969 Ford Mustang Boss 429 Die Cast Vehicle

Greenlight$13.774.8★1,579 rev

Johnny Lightning 1985 SR5 Pickup Mystery Matinee Black 1/64 Diecast Model Car JLSP374

Generic$17.984.8★31 rev

Greenlight 1965 Ford Mustang 1:64 Diecast 250 Years of Freedom (17762026) Patriotic Eagle Design 1 of 1 776 Sequentially Numbered Hobby Exclusive Collectible Limited Edition

Greenlight$25.694.9★13 rev

Newest

by launch date

Greenlight Hollywood 1:64 2014 Chevy Silverado Yellowstone Broken Rock Police Toylandbay Exclusive Adult Collectible 51671

Greenlight$19.022 rev

2mo ago

1/64 1993 Dodge Ram 350 Pickup Truck with Service Bed White Ricks Auto Sales Series 2 by Greenlight Collectibles 51666-A

OBT$24.910 rev

2mo ago

Greenlight 1965 Ford Mustang 1:64 Diecast 250 Years of Freedom (17762026) Patriotic Eagle Design 1 of 1 776 Sequentially Numbered Hobby Exclusive Collectible Limited Edition

Greenlight$25.6913 rev

2mo ago

Greenlight 67070-F 1:64 Fire & Rescue Series 5 2018 F-350 - Los Angeles Fire Department Paramedic Adult Collectible LAFD

Greenlight$14.852 rev

3mo ago

Greenlight 1:64 Scale 2024 Ford Mustang Dark Horse 2026 Year of the Horse Chinese Zodiac Limited Edition Die-Cast

Greenlight$16.337 rev

3mo ago

What buyers say about greenlight 1/64

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall24%

“Decent quality”

Value For Money11%

“Great value”

Collectibles11%

“Good for collectors”

Wheel Quality6%

“Great wheels”

Display-Overall6%

“displays well”

Design-Overall6%

“Overall the designs look cool”

Advertised Vs Actual Product5%

“As advertised”

Gifting Purpose5%

“Child gift”

Fun/Entertainment Experience4%

“My grandson of 2 loves playing with them”

Color4%

“Good quality and colors”

What buyers complain about

Size-Overall17%

“They dont fit inside”

Quality-Overall11%

“will be looking for another company with better quality options”

Value For Money11%

“Not worth the price”

Advertised Vs Actual Product9%

“Typical case of product not matching the pictures”

Durability6%

“Breaks easily”

Strength5%

“Breaks easily”

Wheel Quality5%

“Wheels fall off”

Material Quality2%

“Cheap material”

Functionality-Overall2%

“Not all cara works”

Brightness/Shine/Glow2%

“The led strip doesnt do a very good job of illuminating the interior”

Top return reasons

Advertised Vs Actual Product40%

Size-Overall24%

Value For Money10%

Defective Material/Parts5%

Color4%

Quality-Overall4%

Functionality-Overall3%

Wheel Quality2%

Gifting Purpose2%

Durability1%

Common questions

Is greenlight 1/64 profitable to sell on Amazon United States?: The niche generates $52K/yr across 179 tracked products. 13 of 65 products launched in the last 360 days are still selling. 90-day search growth is -7.2%. Flapen's verdict: Skip it (48/100).
How competitive is the greenlight 1/64 niche?: 50 brands and 187 sellers compete. The top 5 products take 15% of clicks and top 5 brands hold 74% of demand.
What do buyers complain about in greenlight 1/64?: Top complaints mined from reviews: Size-Overall, Quality-Overall, Value For Money. The return rate is 1.0%.
When does demand for greenlight 1/64 peak?: Demand peaks in Dec; the busiest month runs 1.7× the quietest.
What does it cost to enter the greenlight 1/64 niche?: Listings span $6.90–$134.88; the average listing price is $20.89 (sweet spot $15–$100). The average incumbent carries 1,110 reviews — the moat a new listing must climb.

greenlight 1/64

greenlight 1/64 market data

Competition & brand share

Demand & seasonality

Top greenlight 1/64 search terms

Top greenlight 1/64 products on Amazon

Top sellers

Newest

Trending

What buyers say about greenlight 1/64

What buyers love

What buyers complain about

Top return reasons

Common questions

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