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67

graduation tassel charm memorial photo

Worth a look

Shows demand growing +312.9% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 20Growth 100Conversion 45Competition 75Returns 95Price range 51Avg price 42Brand share 83Review moat 95Quality gap 62

Growth

Incredible+312.9%

90-day search growth — must beat 0% to launch

Review moat

Great102.11

avg incumbent reviews — the moat a new listing must climb

Returns

Incredible0.9%

return rate — above 6% kills the launch gate

Brand share

Great52%

top-5 brand share — no brand owns this niche

Competition

Good40%

top-5 click share — leaders hold, buyers still browse

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Price range

Good$4.55–$25.96

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Okay3.6%

search→purchase rate — share of searches ending in a sale

Avg price

Okay$11.03

avg listing price — sweet spot $15–$100

Market size

Bad$80K

$80K/yr · 203K searches

According to Flapen's Amazon United States niche tracking, graduation tassel charm memorial photo is a $80K/yr Amazon United States market (203K searches/yr). The top 5 brands hold 52% of demand. Demand peaks in Apr–May. Verdict: Worth a look — 67/100.

Data updated Jul 6, 2026 · scored weekly · How we score niches

Market data

Units sold / yr
4K–5K
avg 100–250/product
Revenue / yr
$44K–$55K
units × avg price
Launch success
43%
6 of 14 new (360d)
Conversion rate
3.6%
Avg BSR
#1,010
Page quality
0%
Prime
71%
Sponsored
89%
Out of stock
0.8%
Avg brand age
20 months
Avg seller age
190 days

Competition

The top 5 products take 40% of clicks — established leaders, but buyers still shop beyond them.

Brands

26 flat

Sellers

27

Top-5 brand share

52%

Top 20: 95%

Top-5 click share

40%

Top 20: 82%

Open market

43%

  • PENTA ANGEL13%
  • BLOCE13%
  • ARHTF10%
  • Bylion9%
  • Sureio7%
  • Gosknor5%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +312.9% search growth over the last 90 days.
23K18KSpike '24Holiday '24Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, May · busiest ÷ quietest = 33.1×

Product shelf

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%$3K8%$6K12%$10K16%$13K1101001K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 38 tracked products in this niche — three views at once, no toggling.

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall23%

“Good quality and easy to put together”

Gifting Purpose17%

“Beautiful gifts”

Advertised Vs Actual Product9%

“As shown”

Value For Money7%

“for the price”

Size-Overall7%

“This will assure a right fit”

Ease Of Use5%

“Its a simple”

Assembly/Installation3%

“Nothing difficult about putting it together”

Design-Overall3%

“the design itself looks pretty”

Adhesion/Stickiness2%

“it attaches securely”

Strength2%

“not flimsy at all”

What buyers complain about

Adhesion/Stickiness19%

“Little glue”

Quality-Overall11%

“Trash”

Instructions/User Manual/Troubleshooting8%

“Doesn't come with instructions”

Durability5%

“Sadly, what should have been a meaningful keepsake for a once-in-a-lifetime moment did not hold up even for a single use”

Advertised Vs Actual Product5%

“The heart where the message goes looks more like a sticker than an engraving like it shows in the advertisement”

Ease Of Use4%

“Simple and yet still kinda complicated”

Size-Overall3%

“It was just a little big”

Defective Material/Parts3%

“piece to hold photo wouldnt stay without glue”

Print Quality3%

“Hard part was getting the picture printed for that size in”

Assembly/Installation2%

“instructions on how to assemble”

Top return reasons

Size-Overall29%
Advertised Vs Actual Product14%
Quality-Overall8%
Adhesion/Stickiness8%
Defective Material/Parts6%
Functionality-Overall6%
Color5%
Value For Money4%
Weight Heavy2%
Add-Ons/Attachments2%

Common questions

Is graduation tassel charm memorial photo profitable to sell on Amazon United States?
The niche generates $80K/yr across 38 tracked products. 6 of 14 products launched in the last 360 days are still selling. 90-day search growth is +312.9%. Flapen's verdict: Worth a look (67/100).
How competitive is the graduation tassel charm memorial photo niche?
26 brands and 27 sellers compete. The top 5 products take 40% of clicks and top 5 brands hold 52% of demand.
What do buyers complain about in graduation tassel charm memorial photo?
Top complaints mined from reviews: Adhesion/Stickiness, Quality-Overall, Instructions/User Manual/Troubleshooting. The return rate is 0.9%.
When does demand for graduation tassel charm memorial photo peak?
Demand peaks in Apr–May; the busiest month runs 33.1× the quietest.
What does it cost to enter the graduation tassel charm memorial photo niche?
Listings span $4.55–$25.96; the average listing price is $11.03 (sweet spot $15–$100). The average incumbent carries 102 reviews — the moat a new listing must climb.

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