Googly Eyes

Shoppers searched for this 1.3M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 13.9% of those searches ended in a purchase. Searches in the last 90 days moved -11.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.3M a year.

Searches, last 12 months

1.3M

Growth, 90 days vs prior 90

-11.5%

Conversion, latest week

13.9%

Market size, estimated

$1.3Ma year

Peak month

October2.8× the quietest month

Top search term

googly eyes667K searches a year

Listings sell for $7.35 on average, from $3.89 to $13.15. Amazon reports units sold in ranges. This niche sold 200K to 250K a year. The average listing sells 10,000 to 12,500 of them. At $7.35 that is $74K to $92K a year per listing.

Average price

$7.35under the $15 to $100 sweet spot

Price range

$3.89–$13.15

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

200K–250K

Units per listing a year

10,000–12,500

Revenue per listing a year

$74K–$92K

Returns

1.4%of orders · Amazon United States median 2.1%

79% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #17 within Wiggle Eyes. It carries 3,056 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings

79%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#17in Wiggle Eyes

Average rating

4.60 starsAmazon United States average 4.42 stars

Average reviews

3,056per listing

Listings tracked

19

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

1Amazon's first-year sales bar

Average brand age

46 months