Skip to content

Gold Velvet Ribbon

Fail

Prices span $4.39–$15.06, mostly outside the sweet spot, so Gold Velvet Ribbon is a Fail.

Flapen Score
31
31 / 100
Ranks 4,411 of 4,656 Arts, Crafts & Sewing niches · −15 vs the category median of 46
Market size
$33K/yr75K searches / yr
90-day growth
-37.8%search demand this quarter
Competition
55%top-5 click share · 13 brands · 15 sellers

Flapen Score

Gold Velvet Ribbon against its category

The dotted line is the Arts, Crafts & Sewing average. Past it, Gold Velvet Ribbon is stronger. Inside it, weaker.

31Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Gold Velvet Ribbon market on Amazon at a glance

Shoppers on Amazon United States searched for Gold Velvet Ribbon 75K times last year and spent an estimated $33K. The top 5 brands take 76% of clicks. Demand peaks in Nov–Dec. Flapen scores it 31 out of 100, a Fail.

01 · Demand

An estimated 4.6% of those searches ended in a purchase.

Shoppers searched for this 75K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.6% of those searches ended in a purchase. Searches in the last 90 days moved -37.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $33K a year.

Searches, last 12 months
75K
Growth, 90 days vs prior 90
-37.8%
Conversion, latest week
4.6%
Market size, estimated
$33Ka year
Peak month
November58.4× the quietest month
Top search term
gold velvet ribbon57K searches a year

02 · Price

A sale here is worth $9.76.

Listings sell for $9.76 on average, from $4.39 to $15.06. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 0 to 100 of them. At $9.76 that is $0 to $976 a year per listing.

Average price
$9.76under the $15 to $100 sweet spot
Price range
$4.39–$15.06
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
5K–6K
Units per listing a year
0–100
Revenue per listing a year
$0–$976
Returns
4.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

76% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 23.8% of listings are out of stock. The average listing ranks #1,018 within Trim & Embellishments. It carries 746 reviews at 4.62 stars, so a new listing needs social proof before a better product.

Sponsored listings
76%
Prime listings
100%
Out of stock, average day
23.8%
Average rank
#1,018in Trim & Embellishments
Average rating
4.62 starsAmazon United States average 4.42 stars
Average reviews
746per listing
Listings tracked
21

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
33 months

Products

Top Gold Velvet Ribbon products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 55% of clicks. Leaders hold, but buyers still shop past them.

Brands

13 falling

Sellers

15

Top-5 brand share

76%

Top 20: 100%

Top-5 click share

55%

Top 20: 100%

Open market

18%

  • Brand 133%
  • Brand 222%
  • Brand 39%
  • Brand 47%
  • Brand 56%
  • Brand 66%
  • Open — no brand owns it (7 brands, 18%)

Demand

Gold Velvet Ribbon search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KPrime Day '24Spike '24Black Friday '24Spike '25Prime Day '25Black Friday '25Spike '26DecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 58.4×

Search terms

Top Gold Velvet Ribbon search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • gold velvet ribbon57K/yr
  • gold velvet ribbon 1 inch5K/yr
  • gold velvet ribbon 2 inch4K/yr
  • velvet gold ribbon5K/yr
  • velvet ribbon gold4K/yr

Reviews and returns

What reviews say buyers love and hate about Gold Velvet Ribbon

We read the reviews and the return reasons for every product selling here.

22%of positive reviews mention “Color”
17%of negative reviews mention “Material Quality”
4.0%of orders come back
“Poor quality material”
A buyer, on “Material Quality”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Gold Velvet Ribbon questions

Answered from the same tracked data.