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Gold Tape

Fail

Shoppers spend an estimated $70K a year here, so Gold Tape is a Fail.

Flapen Score
42
42 / 100
Ranks 3,179 of 4,656 Arts, Crafts & Sewing niches · −4 vs the category median of 46
Market size
$70K/yr298K searches / yr
90-day growth
-5.4%search demand this quarter
Competition
56%top-5 click share · 18 brands · 60 sellers

Flapen Score

Gold Tape against its category

The dotted line is the Arts, Crafts & Sewing average. Past it, Gold Tape is stronger. Inside it, weaker.

42Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Gold Tape market on Amazon at a glance

Shoppers on Amazon United States searched for Gold Tape 298K times last year and spent an estimated $70K. The top 5 brands take 63% of clicks. Demand peaks in Oct. Flapen scores it 42 out of 100, a Fail.

01 · Demand

An estimated 2.6% of those searches ended in a purchase.

Shoppers searched for this 298K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.6% of those searches ended in a purchase. Searches in the last 90 days moved -5.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $70K a year.

Searches, last 12 months
298K
Growth, 90 days vs prior 90
-5.4%
Conversion, latest week
2.6%
Market size, estimated
$70Ka year
Peak month
October1.5× the quietest month
Top search term
gold tape103K searches a year

02 · Price

A sale here is worth $9.03.

Listings sell for $9.03 on average, from $4.00 to $22.67. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 1,500 to 2,000 of them. At $9.03 that is $14K to $18K a year per listing.

Average price
$9.03under the $15 to $100 sweet spot
Price range
$4.00–$22.67
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
20K–25K
Units per listing a year
1,500–2,000
Revenue per listing a year
$14K–$18K
Returns
3.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

78% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #224 within Adhesives. It carries 628 reviews at 4.30 stars, so a new listing needs social proof before a better product.

Sponsored listings
78%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#224in Adhesives
Average rating
4.30 starsAmazon United States average 4.42 stars
Average reviews
628per listing
Listings tracked
23

04 · Newcomers

0 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
40 months

Products

Top Gold Tape products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 56% of clicks. Leaders hold, but buyers still shop past them.

Brands

18 falling

Sellers

60

Top-5 brand share

63%

Top 20: 100%

Top-5 click share

56%

Top 20: 97%

Open market

30%

  • Brand 119%
  • Brand 215%
  • Brand 312%
  • Brand 48%
  • Brand 58%
  • Brand 67%

Demand

Gold Tape search demand

Weekly searches over the year, seasonality beneath. Pick a range.

9K7KPrime Day '24Spike '24Spike '25Spike '26SepDecMarJunAugNovMarMayAug

Peak months: Oct · busiest ÷ quietest = 1.5×

Search terms

Top Gold Tape search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • gold tape103K/yr
  • gold washi tape54K/yr
  • gold duct tape29K/yr
  • gold foil tape14K/yr
  • gold tape for wall decor13K/yr
  • gold electrical tape11K/yr
  • washi tape gold12K/yr
  • gold tape for crafts4K/yr
  • gold washi tape metallic8K/yr
  • gold trim tape5K/yr

Reviews and returns

What reviews say buyers love and hate about Gold Tape

We read the reviews and the return reasons for every product selling here.

19%of positive reviews mention “Adhesion/Stickiness”
58%of negative reviews mention “Adhesion/Stickiness”
3.4%of orders come back
“Doesnt stick well”
A buyer, on “Adhesion/Stickiness”58% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Gold Tape questions

Answered from the same tracked data.