gold safety pin
Worth a lookShows searches that convert (12.6% search→purchase), but prices mostly outside the sweet spot ($3.72–$9.96) keeps it on the watch list.
Conversion
Incredible12.6%search→purchase rate — share of searches ending in a sale
Returns
Great1.6%return rate — above 5% kills the launch gate
Growth
Good+55.4%90-day search growth — must beat 0% to launch
Brand share
Good66%top-5 brand share — brands hold most of the demand
Competition
Okay56%top-5 click share — leaders hold, buyers still browse
Review moat
Okay2,499.47avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Bad$72K$72K/yr · 93K searches
Avg price
Bad$6.14avg listing price — sweet spot $15–$100
Price range
Bad$3.72–$9.96cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United States niche tracking, gold safety pin is a $72K/yr Amazon United States market (93K searches/yr). The top 5 brands hold 66% of demand. Demand peaks in Aug. Verdict: Worth a look — 52/100.
Data updated Jul 18, 2026 · scored weekly · How we score niches
gold safety pin market data
- Units sold / yr
- 10K–13K
- avg 250–500/product
- Revenue / yr
- $61K–$77K
- units × avg price
- Conversion rate
- 12.6%
- Avg BSR
- #106
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 95%
- Out of stock
- 2.5%
- Avg brand age
- 28 months
- Avg seller age
- 203 days
Competition & brand share
The top 5 products take 56% of clicks — established leaders, but buyers still shop beyond them.Brands
14 falling
Sellers
17
Top-5 brand share
66%
Top 20: 100%
Top-5 click share
56%
Top 20: 100%
Open market
27%
- XKDOUS24%
- Huhuhero13%
- keepsweat11%
- Optomni10%
- WQKING8%
- vrupin6%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +55.4% search growth over the last 90 days.Peak months: Aug · busiest ÷ quietest = 1.7×
Top gold safety pin search terms
- gold safety pins57K/yr
- gold safety pins for clothes5K/yr
- safety pins gold9K/yr
- small gold safety pins7K/yr
- gold safety pin7K/yr
- brass safety pins7K/yr
- gold safety pins small3K/yr
Top gold safety pin products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 19 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
XKDOUS Safety Pins - 150 Pcs Assorted Sizes Gold Pins Bulk - Small & Large Heavy Duty for Clothes Sewing Craft
XKDOUS$5.184.5★3,765 rev
Optomni 300 Pack Gold Safety Pins Assorted Sizes (19mm37mm) Mini & Small to Large Safety Pins for Clothes Sewing Crafts Quilting and Home Use
Optomni$4.414.3★76 rev
Safety Pins Assorted 340 Pack 5 Different Sizes Small and Large Safety Pin for Clothes Costume Sewing Nickel Plated Steel Arts and Crafts Supplies Gold
Huhuhero$7.864.4★10,641 rev
Gold Safety Pins Small Safety Pins for Clothes 19mm Metal Mini Saftey Pin for Tag Art Crafting Sewing Jewelry Making (120Pcs/Box)
keepsweat$4.974.5★963 rev
80 PCS Large Safety Pins Gold Safety Pins Bulk for Sewing and Clothes(56mm)
WQKING$5.644.4★114 rev
Newest
by launch date
Qjaiune 120 PCS Small Safety Pins 3/4 Inch / 19mm Mini Gold Safety Pins Size 00 Tiny Size Suitable for DIY Crafts Jewelry Making Clothing Tags Sewing Quilting
Qjaiune$3.725 rev
100 Pcs Large Safety Pins 1.5 Gold Safety Pins for Clothes Sewing Crafting
Rosellas$6.05127 rev
Optomni 300 Pack Gold Safety Pins Assorted Sizes (19mm37mm) Mini & Small to Large Safety Pins for Clothes Sewing Crafts Quilting and Home Use
Optomni$4.4176 rev
NEEWAY 300 Count 1.06 Inch (27mm) Gold Safety Pins Small Safety Pins for Clothes Sewing Arts & Craft (Gold)
NEEWAY$5.9316 rev
80 PCS Large Safety Pins Gold Safety Pins Bulk for Sewing and Clothes(56mm)
WQKING$5.64114 rev
Trending
90-day click momentumQjaiune 120 PCS Small Safety Pins 3/4 Inch / 19mm Mini Gold Safety Pins Size 00 Tiny Size Suitable for DIY Crafts Jewelry Making Clothing Tags Sewing Quilting
Qjaiune$3.724.5★
NEEWAY 300 Count 1.06 Inch (27mm) Gold Safety Pins Small Safety Pins for Clothes Sewing Arts & Craft (Gold)
NEEWAY$5.934.5★
100 Pcs Large Safety Pins 1.5 Gold Safety Pins for Clothes Sewing Crafting
Rosellas$6.054.7★
XKDOUS Safety Pins - 150 Pcs Assorted Sizes Gold Pins Bulk - Small & Large Heavy Duty for Clothes Sewing Craft
XKDOUS$5.184.5★
24Pcs Rhinestone Safety Pins Gold Brooch Sweater Shawl Clips Women Brooch Pins Faux Crystal Pearl Brooches Safety Pins for Women or Skirts Sweater Scarf Lapel Hat Accessories
Mozeat Lens$7.994.7★
What buyers say about gold safety pin
What buyers praise and complain about, mined from review topics.What buyers love
“As advertised”
“Good quality”
“Nice size”
“Great value”
“sturdy”
“Attractive and durable”
“These safety pins are so cute”
“Nice and shiny, exactly what I needed”
“fine for crafts”
“Easy to use”
What buyers complain about
“Not as strong as I'd like”
“These are cheap”
“Thin and Flimsy”
“Also, one of my uses was to keep 2 shower curtains together; these rust proof pins rusted after a while”
“2 broke while opening the pins”
“These are quite small”
Top return reasons
Common questions
- Is gold safety pin profitable to sell on Amazon United States?
- The niche generates $72K/yr across 19 tracked products. 1 of 6 products launched in the last 360 days are still selling. 90-day search growth is +55.4%. Flapen's verdict: Worth a look (52/100).
- How competitive is the gold safety pin niche?
- 14 brands and 17 sellers compete. The top 5 products take 56% of clicks and top 5 brands hold 66% of demand.
- What do buyers complain about in gold safety pin?
- Top complaints mined from reviews: Strength, Quality-Overall, Thickness. The return rate is 1.6%.
- When does demand for gold safety pin peak?
- Demand peaks in Aug; the busiest month runs 1.7× the quietest.
- What does it cost to enter the gold safety pin niche?
- Listings span $3.72–$9.96; the average listing price is $6.14 (sweet spot $15–$100). The average incumbent carries 2,499 reviews — the moat a new listing must climb.