Gold Paper

Shoppers searched for this 274K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.7% of those searches ended in a purchase. Searches in the last 90 days moved +2.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $179K a year.

Searches, last 12 months

274K

Growth, 90 days vs prior 90

+2.5%

Conversion, latest week

6.7%

Market size, estimated

$179Ka year

Peak month

November1.8× the quietest month

Top search term

gold cardstock82K searches a year

Listings sell for $9.70 on average, from $4.88 to $23.23. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 250 to 500 of them. At $9.70 that is $2K to $5K a year per listing.

Average price

$9.70under the $15 to $100 sweet spot

Price range

$4.88–$23.23

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

20K–25K

Units per listing a year

250–500

Revenue per listing a year

$2K–$5K

Returns

2.4%of orders · Amazon United States median 2.1%

80% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 7.0% of listings are out of stock. The average listing ranks #176 within Paper & Paper Crafts. It carries 794 reviews at 4.57 stars, so a new listing needs social proof before a better product.

Sponsored listings

80%

Prime listings

97%

Out of stock, average day

7.0%

Average rank

#176in Paper & Paper Crafts

Average rating

4.57 starsAmazon United States average 4.42 stars

Average reviews

794per listing

Listings tracked

35

3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

1Amazon's first-year sales bar

Average brand age

43 months