gold leaf paint
Skip itA concentrated shelf (top 5 take 72% of clicks) — this niche doesn't clear our bar today.
Returns
Great1.8%return rate — above 5% kills the launch gate
Conversion
Great7.3%search→purchase rate — share of searches ending in a sale
Review moat
Good1,357.21avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Price range
Good$6.17–$24.59cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Okay77%top-5 brand share — brands hold most of the demand
Avg price
Okay$10.10avg listing price — sweet spot $15–$100
Market size
Okay$131K$131K/yr · 177K searches
Growth
Okay+0.2%90-day search growth — must beat 0% to launch
Competition
Bad72%top-5 click share — a locked-up shelf
According to Flapen's Amazon United States niche tracking, gold leaf paint is a $131K/yr Amazon United States market (177K searches/yr). The top 5 brands hold 77% of demand. Verdict: Skip it — 44/100.
Data updated Jul 10, 2026 · scored weekly · How we score niches
gold leaf paint market data
- Units sold / yr
- 13K–15K
- avg 750–1,000/product
- Revenue / yr
- $126K–$152K
- units × avg price
- Conversion rate
- 7.3%
- Avg BSR
- #241
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 84%
- Out of stock
- 5.6%
- Avg brand age
- 59 months
- Avg seller age
- 161 days
Competition & brand share
The top 5 products capture 72% of clicks — a locked-up shelf that new listings rarely crack.Brands
16 rising
Sellers
40
Top-5 brand share
77%
Top 20: 100%
Top-5 click share
72%
Top 20: 100%
Open market
19%
- KAMENSKAYA24%
- FolkArt18%
- Nicpro18%
- Plaid10%
- YiJiAre8%
- SENVEN4%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +0.2% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.4×
Top gold leaf paint search terms
- gold leaf paint80K/yr
- liquid gold leaf14K/yr
- liquid gold paint9K/yr
- gold paint for jewelry8K/yr
- liquid gold leaf paint17K/yr
- gold jewelry paint9K/yr
- kamenskaya alcohol ink7K/yr
- gold touch up paint6K/yr
- gilding paint5K/yr
- gold gilding paint5K/yr
Top gold leaf paint products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 19 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
KAMENSKAYA Liquid Gold Leaf Paint - Alcohol Based Fast Drying Rich Gold Liquid Leaf 0.68 fl oz (20 ml)
KAMENSKAYA$9.984.5★1,948 rev
FolkArt Gold Assorted Easy to Apply DIY Crafts Art Supplies with A Metallic Finish Treasure Paint 2 Fl Oz 59 Ml (Pack of 1)
FolkArt$9.014.6★6,971 rev
Nicpro Metallic Gold Acrylic Paint 8.45oz/250ml Large Gold Leaf Paint Non Toxic Non Fading Craft Paints for Metal Wood Clay Fabric Canvas Furniture Handcrafts Art Supplies
Nicpro$9.764.7★1,644 rev
Plaid PLAID-6110.8oz Glaze Classic Gold 6110 :Craft Liquid One Step Leafing Paint 0.75 Fl Oz (Pack of 1)
Plaid$10.214.6★3,502 rev
Liquid Leaf Paint - Alcohol-Based Metallic Paint Quick-Drying for Crafts DIY and Resin Projects Can be used with spray guns - Gold 1 Fl Oz
YiJiAre$9.954.6★189 rev
Newest
by launch date
MEEDEN Metallic Gold Acrylic Paint: 10.1oz / 300ml Gold Leaf Paint for Adults Artists on Christmas Gift Decor - Gold Paints for Crafts Painting Furniture
MEEDEN$13.34582 rev
Gold Leaf Paint Gold Paint for Metal and Wood Rich Metallic Shine Fast Drying & Long-Lasting Acrylic Coating for Furniture Art & Crafts (30ml / 1.5oz)
Vigorder$8.2568 rev
Nicpro Metallic Gold Acrylic Paint 4oz/120ml Gold Leaf Paint Non Toxic Non Fading Craft Paints for Metal Wood Clay Fabric Canvas Furniture Handcrafts Art Supplies
Nicpro$8.41701 rev
Liquid Leaf Paint - Alcohol-Based Metallic Paint Quick-Drying for Crafts DIY and Resin Projects Can be used with spray guns - Gold 1 Fl Oz
YiJiAre$9.95189 rev
Artme Liquid Gold Leaf Paint 1.69 oz/50 ml Acrylic Metallic Gold Paint for Art Painting Handcrafts Non-Toxic Non-Fading Touch Up Paints Ideal for Canvas Wood Fabric Ceramic Metal Furniture
Artme$8.0875 rev
Trending
90-day click momentum
Pagather 3Pcs Chrome Paint Markers Gold Color Permanent Mirror Liquid Chrome Pens for Plastic Metal Model Jewelry Wheel Painting Touch Up & Repair Kit DIY Art Projects
Pagather$6.644.3★
Nicpro Metallic Gold Acrylic Paint 4oz/120ml Gold Leaf Paint Non Toxic Non Fading Craft Paints for Metal Wood Clay Fabric Canvas Furniture Handcrafts Art Supplies
Nicpro$8.414.8★
Artme Liquid Gold Leaf Paint 1.69 oz/50 ml Acrylic Metallic Gold Paint for Art Painting Handcrafts Non-Toxic Non-Fading Touch Up Paints Ideal for Canvas Wood Fabric Ceramic Metal Furniture
Artme$8.084.2★
ARTISTRO 2 Gold Dual-Tip Acrylic Paint Pens - Multisurface Markers for Glass Rock Fabric Wood Plastic & More - 1 mm Fine & Brush Tips
ARTISTRO$6.174.4★
Nicpro Metallic Gold Acrylic Paint 8.45oz/250ml Large Gold Leaf Paint Non Toxic Non Fading Craft Paints for Metal Wood Clay Fabric Canvas Furniture Handcrafts Art Supplies
Nicpro$9.764.7★
What buyers say about gold leaf paint
What buyers praise and complain about, mined from review topics.What buyers love
“the color is very pretty”
“They feel like a professional quality tool”
“Great Paint”
“Easy to use”
“As advertised”
“Good for the price”
“Bright and easy”
“Covers well”
“Great paint”
“Pretty thick, comes with a decent brush”
What buyers complain about
“Not a good color”
“or the paint will gum up on you”
“It goes on thin”
“difficult to use”
“Not as shown”
“Breaks very easy”
“Crappy product”
“they dont work smoothly”
“It's a very small bottle”
“It is a little expensive for the tiny amount you get”
Top return reasons
Common questions
- Is gold leaf paint profitable to sell on Amazon United States?
- The niche generates $131K/yr across 19 tracked products. 4 of 5 products launched in the last 360 days are still selling. 90-day search growth is +0.2%. Flapen's verdict: Skip it (44/100).
- How competitive is the gold leaf paint niche?
- 16 brands and 40 sellers compete. The top 5 products take 72% of clicks and top 5 brands hold 77% of demand.
- What do buyers complain about in gold leaf paint?
- Top complaints mined from reviews: Color, Paint Quality, Thickness. The return rate is 1.8%.
- When does demand for gold leaf paint peak?
- Demand is steady year-round — the busiest month runs 1.4× the quietest.
- What does it cost to enter the gold leaf paint niche?
- Listings span $6.17–$24.59; the average listing price is $10.10 (sweet spot $15–$100). The average incumbent carries 1,357 reviews — the moat a new listing must climb.