Gold Feathers
FailShoppers spend an estimated $53K a year here, so Gold Feathers is a Fail.
- Flapen Score
- 46 / 100Ranks 2,312 of 4,656 Arts, Crafts & Sewing niches · on the category median46
- Market size
- $53K/yr89K searches / yr
- 90-day growth
- -18.2%search demand this quarter
- Competition
- 42%top-5 click share · 23 brands · 25 sellers
Flapen Score
Gold Feathers against its category
The dotted line is the Arts, Crafts & Sewing average. Past it, Gold Feathers is stronger. Inside it, weaker.
Market
The Gold Feathers market on Amazon at a glance
Shoppers on Amazon United States searched for Gold Feathers 89K times last year and spent an estimated $53K. The top 5 brands take 52% of clicks. Demand peaks in Oct–Nov. Flapen scores it 46 out of 100, a Fail.
01 · Demand
An estimated 3.8% of those searches ended in a purchase.
Shoppers searched for this 89K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.8% of those searches ended in a purchase. Searches in the last 90 days moved -18.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $53K a year.
- Searches, last 12 months
- 89K
- Growth, 90 days vs prior 90
- -18.2%
- Conversion, latest week
- 3.8%
- Market size, estimated
- $53Ka year
- Peak month
- October3.2× the quietest month
- Top search term
- gold feathers54K searches a year
02 · Price
A sale here is worth $15.62.
Listings sell for $15.62 on average, from $5.82 to $35.45. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $15.62 that is $2K to $4K a year per listing.
- Average price
- $15.62inside the $15 to $100 sweet spot
- Price range
- $5.82–$35.45
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 4K–5K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $2K–$4K
- Returns
- 7.8%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.0% of listings are out of stock. The average listing ranks #809 within Feathers & Boas. It carries 956 reviews at 4.40 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 89%
- Prime listings
- 100%
- Out of stock, average day
- 1.0%
- Average rank
- #809in Feathers & Boas
- Average rating
- 4.40 starsAmazon United States average 4.42 stars
- Average reviews
- 956per listing
- Listings tracked
- 35
04 · Newcomers
1 of last year's 4 launches cleared the first-year sales bar.
4 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 48 months on average, so the names here are settling in.
- Launched, last 12 months
- 4
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 48 months
Products
Top Gold Feathers products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 42% of clicks. Leaders hold, but buyers still shop past them.
Brands
23 rising
Sellers
25
Top-5 brand share
52%
Top 20: 97%
Top-5 click share
42%
Top 20: 82%
Open market
43%
- Brand 121%
- Brand 210%
- Brand 38%
- Brand 47%
- Brand 56%
- Brand 65%
Demand
Gold Feathers search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Oct, Nov · busiest ÷ quietest = 3.2×
Search terms
Top Gold Feathers search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- gold feathers54K/yr
- gold feathers for vase10K/yr
- gold ostrich feathers10K/yr
- gold feather9K/yr
- gold feathers for centerpieces3K/yr
- golden feathers3K/yr
Reviews and returns
What reviews say buyers love and hate about Gold Feathers
We read the reviews and the return reasons for every product selling here.
“BAD QUALITY”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Gold Feathers questions
Answered from the same tracked data.









