Goat Milk Soap Base

Shoppers searched for this 229K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.3% of those searches ended in a purchase. Searches in the last 90 days moved -18.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $412K a year.

Searches, last 12 months

229K

Growth, 90 days vs prior 90

-18.3%

Conversion, latest week

7.3%

Market size, estimated

$412Ka year

Peak month

December1.8× the quietest month

Top search term

goat milk soap base123K searches a year

Listings sell for $24.70 on average, from $9.07 to $98.98. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 750 to 1,000 of them. At $24.70 that is $19K to $25K a year per listing.

Average price

$24.70inside the $15 to $100 sweet spot

Price range

$9.07–$98.98

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

15K–20K

Units per listing a year

750–1,000

Revenue per listing a year

$19K–$25K

Returns

0.9%of orders · Amazon United States median 2.1%

91% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.7% of listings are out of stock. The average listing ranks #38 within Soap Making. It carries 2,185 reviews at 4.64 stars, so a new listing needs social proof before a better product.

Sponsored listings

91%

Prime listings

100%

Out of stock, average day

0.7%

Average rank

#38in Soap Making

Average rating

4.64 starsAmazon United States average 4.42 stars

Average reviews

2,185per listing

Listings tracked

23

3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

0Amazon's first-year sales bar

Average brand age

47 months