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Glow in the Dark Powder

Fail

Demand is soft, at -1.6% this quarter, so Glow in the Dark Powder is a Fail.

Flapen Score
49
49 / 100
Top 34% of 4,656 Arts, Crafts & Sewing niches · +3 vs the category median of 46
Market size
$131K/yr250K searches / yr
90-day growth
-1.6%search demand this quarter
Competition
58%top-5 click share · 16 brands · 20 sellers

Flapen Score

Glow in the Dark Powder against its category

The dotted line is the Arts, Crafts & Sewing average. Past it, Glow in the Dark Powder is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Glow in the Dark Powder market on Amazon at a glance

Shoppers on Amazon United States searched for Glow in the Dark Powder 250K times last year and spent an estimated $131K. The top 5 brands take 74% of clicks. Demand peaks in Oct. Flapen scores it 49 out of 100, a Fail.

01 · Demand

An estimated 3.7% of those searches ended in a purchase.

Shoppers searched for this 250K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.7% of those searches ended in a purchase. Searches in the last 90 days moved -1.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $131K a year.

Searches, last 12 months
250K
Growth, 90 days vs prior 90
-1.6%
Conversion, latest week
3.7%
Market size, estimated
$131Ka year
Peak month
October1.7× the quietest month
Top search term
glow in the dark powder60K searches a year

02 · Price

A sale here is worth $14.12.

Listings sell for $14.12 on average, from $6.33 to $30.65. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At $14.12 that is $4K to $7K a year per listing.

Average price
$14.12under the $15 to $100 sweet spot
Price range
$6.33–$30.65
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
10K–13K
Units per listing a year
250–500
Revenue per listing a year
$4K–$7K
Returns
1.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

96% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.0% of listings are out of stock. The average listing ranks #57 within Painting. It carries 3,182 reviews at 4.38 stars, so a new listing needs social proof before a better product.

Sponsored listings
96%
Prime listings
100%
Out of stock, average day
1.0%
Average rank
#57in Painting
Average rating
4.38 starsAmazon United States average 4.42 stars
Average reviews
3,182per listing
Listings tracked
24

04 · Newcomers

2 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 50 months on average, so the names here are settling in.

Launched, last 12 months
4
Successful launches
2Amazon's first-year sales bar
Average brand age
50 months

Products

Top Glow in the Dark Powder products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 58% of clicks. Leaders hold, but buyers still shop past them.

Brands

16 falling

Sellers

20

Top-5 brand share

74%

Top 20: 100%

Top-5 click share

58%

Top 20: 96%

Open market

21%

  • Brand 126%
  • Brand 217%
  • Brand 312%
  • Brand 410%
  • Brand 59%
  • Brand 65%

Demand

Glow in the Dark Powder search demand

Weekly searches over the year, seasonality beneath. Pick a range.

7K5KSpike '24Prime Day '25Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Oct · busiest ÷ quietest = 1.7×

Search terms

Top Glow in the Dark Powder search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • glow in the dark powder60K/yr
  • glow powder36K/yr
  • glow in the dark pigment powder27K/yr
  • glow in the dark mica powder21K/yr
  • glow in the dark resin15K/yr
  • glow pigment powder8K/yr
  • glow in the dark pigment10K/yr
  • glow in the dark resin pigment10K/yr
  • glow in the dark mica powder for resin7K/yr
  • glow in the dark liquid10K/yr

Reviews and returns

What reviews say buyers love and hate about Glow in the Dark Powder

We read the reviews and the return reasons for every product selling here.

38%of positive reviews mention “Brightness/Shine/Glow”
32%of negative reviews mention “Brightness/Shine/Glow”
1.0%of orders come back
“Not very bright”
A buyer, on “Brightness/Shine/Glow”32% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Glow in the Dark Powder questions

Answered from the same tracked data.