Skip to content

Glitter Gel Pens

Maybe

An estimated 1.1% of orders come back. But demand is soft, at -17.0% this quarter, so Glitter Gel Pens is a Maybe.

Flapen Score
57
57 / 100
Top 8% of 4,656 Arts, Crafts & Sewing niches · +11 vs the category median of 46
Market size
$1.2M/yr2.2M searches / yr
90-day growth
-17.0%search demand this quarter
Competition
46%top-5 click share · 25 brands · 69 sellers

Flapen Score

Glitter Gel Pens against its category

The dotted line is the Arts, Crafts & Sewing average. Past it, Glitter Gel Pens is stronger. Inside it, weaker.

57Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Glitter Gel Pens market on Amazon at a glance

Shoppers on Amazon United States searched for Glitter Gel Pens 2.2M times last year and spent an estimated $1.2M. The top 5 brands take 61% of clicks. Demand peaks in Dec. Flapen scores it 57 out of 100, a Maybe.

01 · Demand

An estimated 4.0% of those searches ended in a purchase.

Shoppers searched for this 2.2M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.0% of those searches ended in a purchase. Searches in the last 90 days moved -17.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.2M a year.

Searches, last 12 months
2.2M
Growth, 90 days vs prior 90
-17.0%
Conversion, latest week
4.0%
Market size, estimated
$1.2Ma year
Peak month
December2.1× the quietest month
Top search term
glitter gel pens886K searches a year

02 · Price

A sale here is worth $13.72.

Listings sell for $13.72 on average, from $4.26 to $35.51. Amazon reports units sold in ranges. This niche sold 100K to 125K a year. The average listing sells 4,000 to 5,000 of them. At $13.72 that is $55K to $69K a year per listing.

Average price
$13.72under the $15 to $100 sweet spot
Price range
$4.26–$35.51
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
100K–125K
Units per listing a year
4,000–5,000
Revenue per listing a year
$55K–$69K
Returns
1.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

85% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.3% of listings are out of stock. The average listing ranks #137 within Drawing. It carries 7,140 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings
85%
Prime listings
100%
Out of stock, average day
1.3%
Average rank
#137in Drawing
Average rating
4.53 starsAmazon United States average 4.42 stars
Average reviews
7,140per listing
Listings tracked
34

04 · Newcomers

4 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months
5
Successful launches
4Amazon's first-year sales bar
Average brand age
42 months

Products

Top Glitter Gel Pens products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 46% of clicks. Leaders hold, but buyers still shop past them.

Brands

25 rising

Sellers

69

Top-5 brand share

61%

Top 20: 95%

Top-5 click share

46%

Top 20: 85%

Open market

34%

  • Brand 125%
  • Brand 212%
  • Brand 310%
  • Brand 49%
  • Brand 56%
  • Brand 65%

Demand

Glitter Gel Pens search demand

Weekly searches over the year, seasonality beneath. Pick a range.

90K70KPrime Day '24Holiday '24Prime Day '25Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 2.1×

Search terms

Top Glitter Gel Pens search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • glitter gel pens886K/yr
  • glitter pens518K/yr
  • grabie glitter gel pens147K/yr
  • glitter pens for adults73K/yr
  • glitter pen63K/yr
  • glitter gel pens for coloring56K/yr
  • pentonic pens45K/yr
  • glitter pens for kids44K/yr
  • sparkly pens39K/yr
  • gel glitter pens39K/yr

Reviews and returns

What reviews say buyers love and hate about Glitter Gel Pens

We read the reviews and the return reasons for every product selling here.

29%of positive reviews mention “Color”
7%of negative reviews mention “Color”
1.1%of orders come back
“Colors are off”
A buyer, on “Color”7% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Glitter Gel Pens questions

Answered from the same tracked data.