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Gingerbread Ribbon

Fail

Shoppers spend an estimated $27K a year here, so Gingerbread Ribbon is a Fail.

Flapen Score
48
48 / 100
Top 40% of 4,656 Arts, Crafts & Sewing niches · +2 vs the category median of 46
Market size
$27K/yr105K searches / yr
90-day growth
+48.8%search demand this quarter
Competition
40%top-5 click share · 12 brands · 18 sellers

Flapen Score

Gingerbread Ribbon against its category

The dotted line is the Arts, Crafts & Sewing average. Past it, Gingerbread Ribbon is stronger. Inside it, weaker.

48Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Gingerbread Ribbon market on Amazon at a glance

Shoppers on Amazon United States searched for Gingerbread Ribbon 105K times last year and spent an estimated $27K. The top 5 brands take 58% of clicks. Demand peaks in Oct–Nov–Dec. Flapen scores it 48 out of 100, a Fail.

01 · Demand

An estimated 2.1% of those searches ended in a purchase.

Shoppers searched for this 105K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.1% of those searches ended in a purchase. Searches in the last 90 days moved +48.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $27K a year.

Searches, last 12 months
105K
Growth, 90 days vs prior 90
+48.8%
Conversion, latest week
2.1%
Market size, estimated
$27Ka year
Peak month
November250.3× the quietest month
Top search term
gingerbread ribbon61K searches a year

02 · Price

A sale here is worth $12.25.

Listings sell for $12.25 on average, from $6.97 to $22.13. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $12.25 that is $0 to $1K a year per listing.

Average price
$12.25under the $15 to $100 sweet spot
Price range
$6.97–$22.13
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$1K
Returns
3.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

53% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 19.1% of listings are out of stock. The average listing ranks #6,365 within Trim & Embellishments. It carries 152 reviews at 4.76 stars, so a new listing needs social proof before a better product.

Sponsored listings
53%
Prime listings
94%
Out of stock, average day
19.1%
Average rank
#6,365in Trim & Embellishments
Average rating
4.76 starsAmazon United States average 4.42 stars
Average reviews
152per listing
Listings tracked
17

04 · Newcomers

0 of last year's 6 launches cleared the first-year sales bar.

6 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
6
Successful launches
0Amazon's first-year sales bar
Average brand age
34 months

Products

Top Gingerbread Ribbon products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 40% of clicks. Leaders hold, but buyers still shop past them.

Brands

12 rising

Sellers

18

Top-5 brand share

58%

Top 20: 100%

Top-5 click share

40%

Top 20: 100%

Open market

34%

  • Brand 123%
  • Brand 29%
  • Brand 39%
  • Brand 49%
  • Brand 58%
  • Brand 68%

Demand

Gingerbread Ribbon search demand

Weekly searches over the year, seasonality beneath. Pick a range.

13K8KSpike '24Black Friday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 250.3×

Search terms

Top Gingerbread Ribbon search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • gingerbread ribbon61K/yr
  • gingerbread ribbon wired21K/yr
  • gingerbread wired ribbon9K/yr
  • gingerbread christmas ribbon6K/yr
  • gingerbread man ribbon4K/yr
  • ginger bread ribbon5K/yr

Reviews and returns

What reviews say buyers love and hate about Gingerbread Ribbon

We read the reviews and the return reasons for every product selling here.

47%of positive reviews mention “Advertised Vs Actual Product”
3.3%of orders come back
“Just as described”
A buyer, on “Advertised Vs Actual Product”47% of positive reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

8 topics

NegativePositive

FAQ

Common Gingerbread Ribbon questions

Answered from the same tracked data.