Giant Googly Eyes

Shoppers searched for this 170K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.5% of those searches ended in a purchase. Searches in the last 90 days moved -2.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $97K a year.

Searches, last 12 months

170K

Growth, 90 days vs prior 90

-2.7%

Conversion, latest week

6.5%

Market size, estimated

$97Ka year

Peak month

October15.9× the quietest month

Top search term

giant googly eyes72K searches a year

Listings sell for $8.75 on average, from $5.16 to $25.12. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 250 to 500 of them. At $8.75 that is $2K to $4K a year per listing.

Average price

$8.75under the $15 to $100 sweet spot

Price range

$5.16–$25.12

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

13K–15K

Units per listing a year

250–500

Revenue per listing a year

$2K–$4K

Returns

2.0%of orders · Amazon United States median 2.1%

97% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.1% of listings are out of stock. The average listing ranks #1,221 within Wiggle Eyes. It carries 998 reviews at 4.59 stars, so a new listing needs social proof before a better product.

Sponsored listings

97%

Prime listings

100%

Out of stock, average day

5.1%

Average rank

#1,221in Wiggle Eyes

Average rating

4.59 starsAmazon United States average 4.42 stars

Average reviews

998per listing

Listings tracked

29

3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

1Amazon's first-year sales bar

Average brand age

46 months