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Gel Medium

Fail

Demand is soft, at -6.1% this quarter, so Gel Medium is a Fail.

Flapen Score
47
47 / 100
Top 45% of 4,656 Arts, Crafts & Sewing niches · +1 vs the category median of 46
Market size
$108K/yr84K searches / yr
90-day growth
-6.1%search demand this quarter
Competition
53%top-5 click share · 10 brands · 40 sellers

Flapen Score

Gel Medium against its category

The dotted line is the Arts, Crafts & Sewing average. Past it, Gel Medium is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Gel Medium market on Amazon at a glance

Shoppers on Amazon United States searched for Gel Medium 84K times last year and spent an estimated $108K. The top 5 brands take 86% of clicks. Demand peaks in Oct–Nov. Flapen scores it 47 out of 100, a Fail.

01 · Demand

An estimated 8.6% of those searches ended in a purchase.

Shoppers searched for this 84K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.6% of those searches ended in a purchase. Searches in the last 90 days moved -6.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $108K a year.

Searches, last 12 months
84K
Growth, 90 days vs prior 90
-6.1%
Conversion, latest week
8.6%
Market size, estimated
$108Ka year
Peak month
October2.2× the quietest month
Top search term
acrylic gel medium20K searches a year

02 · Price

A sale here is worth $15.07.

Listings sell for $15.07 on average, from $8.80 to $34.49. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At $15.07 that is $4K to $8K a year per listing.

Average price
$15.07inside the $15 to $100 sweet spot
Price range
$8.80–$34.49
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
250–500
Revenue per listing a year
$4K–$8K
Returns
0.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

71% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.5% of listings are out of stock. The average listing ranks #217 within Painting. It carries 4,566 reviews at 4.63 stars, so a new listing needs social proof before a better product.

Sponsored listings
71%
Prime listings
100%
Out of stock, average day
2.5%
Average rank
#217in Painting
Average rating
4.63 starsAmazon United States average 4.42 stars
Average reviews
4,566per listing
Listings tracked
21

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 76 months on average, so the names here are established.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
76 months

Demand

Gel Medium search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Oct, Nov · busiest ÷ quietest = 2.2×

Search terms

Top Gel Medium search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • acrylic gel medium20K/yr
  • gel medium18K/yr
  • gel medium for acrylic paint12K/yr
  • matte gel medium8K/yr
  • gloss gel medium6K/yr
  • heavy gel medium4K/yr
  • heavy gel medium for acrylic paint4K/yr
  • liquitex gel medium3K/yr
  • gloss gel medium for acrylic paint4K/yr
  • gel medium for collage3K/yr

Reviews and returns

What reviews say buyers love and hate about Gel Medium

We read the reviews and the return reasons for every product selling here.

18%of positive reviews mention “Quality-Overall”
15%of negative reviews mention “Moist/Dry”
0.9%of orders come back
“Does NOT dry clear as it claims to”
A buyer, on “Moist/Dry”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Gel Medium questions

Answered from the same tracked data.