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fusible batting for quilting

Skip it

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 15Growth 19Conversion 40Competition 10Returns 95Price range 38Avg price 92Brand share 0Review moat 66Quality gap 19

Returns

Incredible0.9%

return rate — above 5% kills the launch gate

Avg price

Great$52.34

avg listing price — sweet spot $15–$100

Review moat

Good862.88

avg incumbent reviews — the moat a new listing must climb

Conversion

Okay3.2%

search→purchase rate — share of searches ending in a sale

Price range

Okay$16.68–$233.95

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Bad-12.0%

90-day search growth — must beat 0% to launch

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Market size

Bad$61K

$61K/yr · 37K searches

Competition

Bad87%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, fusible batting for quilting is a $61K/yr Amazon United States market (37K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Nov. Verdict: Skip it — 32/100.

Data updated Jul 18, 2026 · scored weekly · How we score niches

fusible batting for quilting market data

Units sold / yr
2K–2K
avg 0–100/product
Revenue / yr
$79K–$105K
units × avg price
Conversion rate
3.2%
Avg BSR
#176
Page quality
0%
Prime
88%
Sponsored
88%
Out of stock
5.3%
Avg brand age
65 months
Avg seller age
174 days

Competition & brand share

The top 5 products capture 87% of clicks — a locked-up shelf that new listings rarely crack.

Brands

2 falling

Sellers

31

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

87%

Top 20: 100%

Open market

0%

  • Hobbs82%
  • Fairfield18%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -12.0% search growth over the last 90 days.
1K600Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov · busiest ÷ quietest = 1.6×

Top fusible batting for quilting search terms

  • 80/20 batting for quilting14K/yr
  • hobbs 80/20 quilt batting13K/yr
  • quilt batting 80/206K/yr
  • hobbs batting4K/yr
All search terms

Top fusible batting for quilting products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%15%$9K30%$18K45%$27K60%$36K1001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 8 tracked products in this niche — three views at once, no toggling.

What buyers say about fusible batting for quilting

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall23%

“Great product and does an excellent job being filler for a quilt”

Value For Money18%

“is cost effective”

Stitch/Finish/Polish13%

“Make sewing easy with Hobbs feasible batting”

Functionality-Overall10%

“Its fuse able”

Upholstery/Fabric Quality10%

“Loved it and have used it for quilting”

Size-Overall10%

“You can order in any size you need”

Ease Of Use5%

“its so much easier to use this”

Warmth5%

“Warmth”

What buyers complain about

Quality-Overall25%

“Poor quality”

Value For Money25%

“Price too high”

Adhesion/Stickiness13%

“I think if it doesnt adhere”

Stain Resistance13%

“Just opened this up for a twin sized quilt and found that it had been cut improperly and was stained”

Thickness13%

“Product is very thin”

Top return reasons

Advertised Vs Actual Product21%
Value For Money16%
Size-Overall15%
Color13%
Thickness9%
Thin8%
Material Quality7%
Ease Of Use2%
Shape/Style2%
Functionality-Overall2%

Common questions

Is fusible batting for quilting profitable to sell on Amazon United States?
The niche generates $61K/yr across 8 tracked products. 90-day search growth is -12.0%. Flapen's verdict: Skip it (32/100).
How competitive is the fusible batting for quilting niche?
2 brands and 31 sellers compete. The top 5 products take 87% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in fusible batting for quilting?
Top complaints mined from reviews: Quality-Overall, Value For Money, Adhesion/Stickiness. The return rate is 0.9%.
When does demand for fusible batting for quilting peak?
Demand peaks in Nov; the busiest month runs 1.6× the quietest.
What does it cost to enter the fusible batting for quilting niche?
Listings span $16.68–$233.95; the average listing price is $52.34 (sweet spot $15–$100). The average incumbent carries 863 reviews — the moat a new listing must climb.