Is freezer tape profitable to sell on Amazon United States?

The niche generates $166K/yr across 15 tracked products. 2 of 3 products launched in the last 360 days are still selling. 90-day search growth is -6.3%. Flapen's verdict: Skip it (44/100).

How competitive is the freezer tape niche?

10 brands and 53 sellers compete. The top 5 products take 67% of clicks and top 5 brands hold 80% of demand.

What do buyers complain about in freezer tape?

Top complaints mined from reviews: Adhesion/Stickiness, Size-Overall, Value For Money. The return rate is 0.6%.

When does demand for freezer tape peak?

Demand peaks in Jan–Nov; the busiest month runs 1.6× the quietest.

What does it cost to enter the freezer tape niche?

Listings span $5.28–$16.34; the average listing price is $8.59 (sweet spot $15–$100). The average incumbent carries 947 reviews — the moat a new listing must climb.

freezer tape

Skip it

Prices mostly outside the sweet spot ($5.28–$16.34) — this niche doesn't clear our bar today.

Returns

Incredible0.6%

return rate — above 5% kills the launch gate

Conversion

Great9.9%

search→purchase rate — share of searches ending in a sale

Review moat

Good947.2

avg incumbent reviews — the moat a new listing must climb

Brand share

Okay80%

top-5 brand share — brands hold most of the demand

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Market size

Okay$166K

$166K/yr · 195K searches

Competition

Okay67%

top-5 click share — leaders hold, buyers still browse

Avg price

Bad$8.59

avg listing price — sweet spot $15–$100

Growth

Bad-6.3%

90-day search growth — must beat 0% to launch

Price range

Bad$5.28–$16.34

cheapest to priciest tracked listing — scored on the share inside $15–$100

According to Flapen's Amazon United States niche tracking, freezer tape is a $166K/yr Amazon United States market (195K searches/yr). The top 5 brands hold 80% of demand. Demand peaks in Jan–Nov. Verdict: Skip it — 44/100.

Data updated Jul 8, 2026 · scored weekly · How we score niches

freezer tape market data

Units sold / yr: 30K–40K; avg 2,500–3,000/product
Revenue / yr: $258K–$344K; units × avg price
Conversion rate: 9.9%
Avg BSR: #1,529
Page quality: 0%
Prime: 93%
Sponsored: 87%
Out of stock: 0.0%
Avg brand age: 51 months
Avg seller age: 169 days

Competition & brand share

The top 5 products take 67% of clicks — established leaders, but buyers still shop beyond them.

Brands

10 rising

Sellers

Top-5 brand share

80%

Top 20: 100%

Top-5 click share

67%

Top 20: 100%

Open market

14%

LYLTECH29%
Duck25%
Scotch12%
3M8%
GAQWOK6%
NATURALABEL6%
Open — no brand owns it (4 brands, 14%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -6.3% search growth over the last 90 days.

Peak months: Jan, Nov · busiest ÷ quietest = 1.6×

Open Trend

Top freezer tape search terms

freezer tape98K/yr -9.4%12.4% conv.
freezer tape to write on30K/yr -23.5%12.8% conv.
freezer tape for freezer paper13K/yr -16.0%15.0% conv.
butcher paper tape6K/yr +162.3%6.7% conv.
freezer paper tape6K/yr +148.2%6.7% conv.
food safe tape7K/yr -5.2%1.2% conv.
food tape6K/yr -4.3%5.7% conv.
butcher tape7K/yr -11.6%10.8% conv.
freezer tape for labeling7K/yr -29.5%9.3% conv.
freezer tape with dispenser5K/yr -7.6%4.2% conv.

All search terms

Top freezer tape products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 15 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Duck Brand Write-On Freezer Tape 3/4-Inch by 30-Yard Single Roll White (280124)

Duck$6.144.4★4,037 rev

LYLTECH Crepe Paper Freezer Tape 3 Rolls 3/4in x 11yd

LYLTECH$5.284.0★570 rev

LYLTECH White Freezer Tape 5 Rolls 3/4 in x 33yd

LYLTECH$9.004.4★245 rev

Scotch Freezer Tape 0.75 in x 1000 in Writable Surface Easy Tear Temperature Resistant Ideal for Labeling Freezer Bags and Containers

3M$7.924.6★87 rev

164 Yards Freezer Tape Writable Surface Low Temperature Resistance Easy Tear and Residue-Free Removal Ideal for Containers and Refrigerators Includes 3 Rolls Each 0.79 Inch by 54.68 Yards

GAQWOK$7.964.8★14 rev

Newest

by launch date

ZILAMGOO 110 Yards (2 Rolls 0.71) - Freezer Tape to Write On - Butcher Paper Tape & Food Tape for Storage Containers - Removable Freezer Paper Tape Easy Tear No Residue (2 Rolls)

ZILAMGOO$7.989 rev

3mo ago

1000 PCS Removable Freezer Labels with Dispenser - 1 x 3 Food Labels for Containers Freezer Tape Easy to Peel Off No Residue (Blue+ Red)

WSICSE$10.0541 rev

6mo ago

164 Yards Freezer Tape Writable Surface Low Temperature Resistance Easy Tear and Residue-Free Removal Ideal for Containers and Refrigerators Includes 3 Rolls Each 0.79 Inch by 54.68 Yards

GAQWOK$7.9614 rev

6mo ago

Mecefeno Freezer Tape to Write On 110 Yards Removable Freezer Tape for Freezer Paper Ideal for Food Containers Refrigerator Food Labels Container Labels Includes 2 Rolls Each 0.71 inch55 Yards

Mecefeno$7.9890 rev

1y ago

LYLTECH White Freezer Tape 5 Rolls 3/4 in x 33yd

LYLTECH$9.00245 rev

1y ago

What buyers say about freezer tape

What buyers praise and complain about, mined from review topics.

What buyers love

Adhesion/Stickiness28%

“Great tape”

Ease Of Use15%

“Easy to use”

Advertised Vs Actual Product10%

“As advertised”

Quality-Overall9%

“Great multi-purpose tape”

Value For Money7%

“Good deal”

Efficiency4%

“Works well”

Size-Overall3%

“Good size”

Durability3%

“This DUCK brand does not break apart”

Writing Experience2%

“Easy to write on”

Dispensing Mechanism2%

“they can be your dispensers”

What buyers complain about

Adhesion/Stickiness46%

“They did not adhere at all”

Size-Overall5%

“These do not fit”

Value For Money4%

“$7 plus down the tubes”

Ease Of Use4%

“Made the job much harder and frustrating”

Quality-Overall4%

“Unacceptable quality”

Ease Of Cleaning3%

“Doesn't come off roll cleanly”

Residue3%

“Sticky residue is difficult to remove”

Ink Leakage2%

“However, even though I tried multiple inks or markers, when they get into the freezer, the ink fades”

Hard Feel2%

“Hard plastic- no”

Leak-Proof2%

“don’t stay on well when dealing with squirt bottles”

Top return reasons

Adhesion/Stickiness45%

Size-Overall19%

Advertised Vs Actual Product11%

Defective Material/Parts5%

Value For Money4%

Functionality-Overall3%

Thin3%

Dispensing Mechanism1%

Tear Resistance1%

Color1%

Common questions

Is freezer tape profitable to sell on Amazon United States?: The niche generates $166K/yr across 15 tracked products. 2 of 3 products launched in the last 360 days are still selling. 90-day search growth is -6.3%. Flapen's verdict: Skip it (44/100).
How competitive is the freezer tape niche?: 10 brands and 53 sellers compete. The top 5 products take 67% of clicks and top 5 brands hold 80% of demand.
What do buyers complain about in freezer tape?: Top complaints mined from reviews: Adhesion/Stickiness, Size-Overall, Value For Money. The return rate is 0.6%.
When does demand for freezer tape peak?: Demand peaks in Jan–Nov; the busiest month runs 1.6× the quietest.
What does it cost to enter the freezer tape niche?: Listings span $5.28–$16.34; the average listing price is $8.59 (sweet spot $15–$100). The average incumbent carries 947 reviews — the moat a new listing must climb.