Foton Pearled Candle

Shoppers searched for this 1.6M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.8% of those searches ended in a purchase. Searches in the last 90 days moved -53.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $437K a year.

Searches, last 12 months

1.6M

Growth, 90 days vs prior 90

-53.4%

Conversion, latest week

0.8%

Market size, estimated

$437Ka year

Peak month

December5.7× the quietest month

Top search term

candle sand198K searches a year

Listings sell for $33.93 on average, from $6.65 to $143.82. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 750 to 1,000 of them. At $33.93 that is $25K to $34K a year per listing.

Average price

$33.93inside the $15 to $100 sweet spot

Price range

$6.65–$143.82

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

40K–50K

Units per listing a year

750–1,000

Revenue per listing a year

$25K–$34K

Returns

1.8%of orders · Amazon United States median 2.1%

98% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.5% of listings are out of stock. The average listing ranks #209 within Candle Making. It carries 174 reviews at 4.29 stars, so a new listing needs social proof before a better product.

Sponsored listings

98%

Prime listings

100%

Out of stock, average day

3.5%

Average rank

#209in Candle Making

Average rating

4.29 starsAmazon United States average 4.42 stars

Average reviews

174per listing

Listings tracked

62

25 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months

25

Successful launches

6Amazon's first-year sales bar

Average brand age

40 months