Football Face Paint
MaybeAn estimated 1.1% of orders come back. But shoppers spend an estimated $31K a year here, so Football Face Paint is a Maybe.
- Flapen Score
- 50 / 100Top 30% of 4,656 Arts, Crafts & Sewing niches · +4 vs the category median of 4650
- Market size
- $31K/yr72K searches / yr
- 90-day growth
- +70.0%search demand this quarter
- Competition
- 62%top-5 click share · 19 brands · 32 sellers
Flapen Score
Football Face Paint against its category
The dotted line is the Arts, Crafts & Sewing average. Past it, Football Face Paint is stronger. Inside it, weaker.
Market
The Football Face Paint market on Amazon at a glance
Shoppers on Amazon United States searched for Football Face Paint 72K times last year and spent an estimated $31K. The top 5 brands take 68% of clicks. Demand peaks in Apr–Sep–Oct. Flapen scores it 50 out of 100, a Maybe.
01 · Demand
An estimated 5.2% of those searches ended in a purchase.
Shoppers searched for this 72K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.2% of those searches ended in a purchase. Searches in the last 90 days moved +70.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $31K a year.
- Searches, last 12 months
- 72K
- Growth, 90 days vs prior 90
- +70.0%
- Conversion, latest week
- 5.2%
- Market size, estimated
- $31Ka year
- Peak month
- September6.5× the quietest month
- Top search term
- baseball face paint15K searches a year
02 · Price
A sale here is worth $8.09.
Listings sell for $8.09 on average, from $3.67 to $19.99. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At $8.09 that is $2K to $4K a year per listing.
- Average price
- $8.09under the $15 to $100 sweet spot
- Price range
- $3.67–$19.99
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $2K–$4K
- Returns
- 1.1%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.3% of listings are out of stock. The average listing ranks #141 within Face Painting. It carries 1,050 reviews at 4.47 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 88%
- Prime listings
- 100%
- Out of stock, average day
- 0.3%
- Average rank
- #141in Face Painting
- Average rating
- 4.47 starsAmazon United States average 4.42 stars
- Average reviews
- 1,050per listing
- Listings tracked
- 24
04 · Newcomers
3 of last year's 5 launches cleared the first-year sales bar.
5 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.
- Launched, last 12 months
- 5
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 36 months
Products
Top Football Face Paint products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 62% of clicks. Leaders hold, but buyers still shop past them.
Brands
19 flat
Sellers
32
Top-5 brand share
68%
Top 20: 100%
Top-5 click share
62%
Top 20: 96%
Open market
27%
- Brand 118%
- Brand 217%
- Brand 314%
- Brand 412%
- Brand 56%
- Brand 65%
Demand
Football Face Paint search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Apr, Sep, Oct · busiest ÷ quietest = 6.5×
Search terms
Top Football Face Paint search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- baseball face paint15K/yr
- softball face paint9K/yr
- sports face paint8K/yr
- baseball eye paint3K/yr
- football face paint15K/yr
- face paint for sports3K/yr
- baseball face paint stick3K/yr
- face black3K/yr
- black eye paint4K/yr
- face paint for football games7K/yr
Reviews and returns
What reviews say buyers love and hate about Football Face Paint
We read the reviews and the return reasons for every product selling here.
“the colors are not vibrant”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Football Face Paint questions
Answered from the same tracked data.