foam stickers
Worth a lookShows low returns (1.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible1.0%return rate — above 5% kills the launch gate
Brand share
Great45%top-5 brand share — no brand owns this niche
Conversion
Great8.1%search→purchase rate — share of searches ending in a sale
Price range
Great$3.77–$56.54cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Great39%top-5 click share — an open shelf
Review moat
Good899.7avg incumbent reviews — the moat a new listing must climb
Market size
Okay$272K$272K/yr · 340K searches
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Avg price
Okay$9.87avg listing price — sweet spot $15–$100
Growth
Bad-5.8%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, foam stickers is a $272K/yr Amazon United States market (340K searches/yr). The top 5 brands hold 45% of demand. Demand peaks in Feb–May. Verdict: Worth a look — 61/100.
Data updated Jul 8, 2026 · scored weekly · How we score niches
foam stickers market data
- Units sold / yr
- 25K–30K
- avg 500–750/product
- Revenue / yr
- $247K–$296K
- units × avg price
- Conversion rate
- 8.1%
- Avg BSR
- #787
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 86%
- Out of stock
- 9.1%
- Avg brand age
- 40 months
- Avg seller age
- 184 days
Competition & brand share
Clicks spread well past the top 5 (39% combined) — an open shelf where new products get seen.Brands
37 rising
Sellers
59
Top-5 brand share
45%
Top 20: 86%
Top-5 click share
39%
Top 20: 69%
Open market
51%
- Etyishe11%
- TTSAM9%
- Rasoisof9%
- Horizon Group USA8%
- Auteard7%
- cometin5%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -5.8% search growth over the last 90 days.Peak months: Feb, May · busiest ÷ quietest = 1.5×
Top foam stickers search terms
- foam stickers148K/yr
- foam stickers for kids crafts59K/yr
- foam shapes39K/yr
- foam shapes for crafts19K/yr
- foam stickers for crafts14K/yr
- foam shape stickers12K/yr
- glitter foam stickers10K/yr
- foam stickers for kids11K/yr
- foam sticker7K/yr
- craft foam shapes6K/yr
Top foam stickers products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
1600Pcs Foam Stickers 8 Colors Foam Shape Stickers for Kids Crafts Self Adhesive Star Heart Circle Geometric Stickers for Preschool DIY Art Supplies Project Home Party Decorations 16 Sheets(Geometric)
Etyishe$10.524.6★31 rev
1024PCS Glitter Foam Stickers for Kids - Self-Adhesive Heart & Star Shapes Sparkle Craft Stickers for DIY Greeting Cards Scrapbooking Home Decor Envelopes & Childrens Art Projects
Rasoisof$10.034.6★49 rev
Horizon Group USA Assorted Self Adhesive Foam Shapes Multicolored
Horizon Group USA$8.214.6★2,930 rev
260 Pieces Colorful Glitter Foam Stickers Self Adhesive Stars Mini Heart Shapes Glitter Stickers Arts Craft Supplies for Greeting Cards Home Decoration Stars&Heart Shapes
TTSAM$6.834.7★2,719 rev
6 Pack Self-Adhesive Foam Glitter Stickers Assorted Colors Kids Arts Craft Supplies for Greeting Cards Home Decoration Love Heart Stars Shapes and Flowers Shapes Stickers
MOMOONNON$8.474.6★141 rev
Newest
by launch date
600Pcs Foam Stickers Foam Shape Stickers for Crafts 6Colors Heart Star Self Adhesive Sticker for Classroom Project Geometric Sticker for Scrapbook School Project Christmas Decor(6 Bright Colors)
cometin$7.664 rev
1630Pcs Foam Shape Stickers Self Adhesive EVA Foam Stickers with Assorted Shapes and Colors Geometric Heart Star Foam Craft Stickers for Scrapbooking Card Making Party Home Decor Holiday Crafts
Etyishe$9.9625 rev
1488Pcs Foam Stickers 8Colors Foam Shape Letter Stickers for Crafts Self Adhesive Alphabet Sticker for Classroom Project Heart Star Sticker for School Project Home Party Decor Scrapbook(16 Colorful)
cometin$9.921 rev
1620Pcs Foam Stickers Foam Shape Stickers Colorful Self Adhesive 8 Colors Heart Star Circle Sticker for DIY Crafts Foam Geometric Stickers for Scrapbooking Art Project Reward Home Party Decor
Auteard$9.945 rev
1024PCS Glitter Foam Stickers for Kids - Self-Adhesive Heart & Star Shapes Sparkle Craft Stickers for DIY Greeting Cards Scrapbooking Home Decor Envelopes & Childrens Art Projects
Rasoisof$10.0349 rev
Trending
90-day click momentum1630Pcs Foam Shape Stickers Self Adhesive EVA Foam Stickers with Assorted Shapes and Colors Geometric Heart Star Foam Craft Stickers for Scrapbooking Card Making Party Home Decor Holiday Crafts
Etyishe$9.964.5★
600Pcs Foam Stickers Foam Shape Stickers for Crafts 6Colors Heart Star Self Adhesive Sticker for Classroom Project Geometric Sticker for Scrapbook School Project Christmas Decor(6 Bright Colors)
cometin$7.665.0★
1488Pcs Foam Stickers 8Colors Foam Shape Letter Stickers for Crafts Self Adhesive Alphabet Sticker for Classroom Project Heart Star Sticker for School Project Home Party Decor Scrapbook(16 Colorful)
cometin$9.923.0★
SAVITA 3D Stickers for Kids & Toddlers 500+ Puffy Stickers Variety Pack Cute Craft for Scrapbooking Journal Gifts and Rewards Including Animal Numbers Fruits Fish Dinosaurs Cars and More
SAVITA$6.094.7★
1620Pcs Foam Stickers Foam Shape Stickers Colorful Self Adhesive 8 Colors Heart Star Circle Sticker for DIY Crafts Foam Geometric Stickers for Scrapbooking Art Project Reward Home Party Decor
Auteard$9.944.0★
What buyers say about foam stickers
What buyers praise and complain about, mined from review topics.What buyers love
“Fun to do with toddlers”
“the adhesive is super sticky”
“Easy to use”
“Great deal”
“Colors are pretty”
“Good quality”
“the bright colors”
“a great variety of designs”
“sizes in this pack”
“Made a great gift”
What buyers complain about
“don't stick well”
“They are bigger than I thought they would be”
“This is false advertising”
“Only thing is when you open it there's a plastic smell”
“Poor quality”
“Glitter dos come off”
“Tedious work,”
“due to the expensive cost”
“the pieces on here are a little hard for my almost 3 yr old to pull off”
“not to the material of the book”
Top return reasons
Common questions
- Is foam stickers profitable to sell on Amazon United States?
- The niche generates $272K/yr across 57 tracked products. 3 of 18 products launched in the last 360 days are still selling. 90-day search growth is -5.8%. Flapen's verdict: Worth a look (61/100).
- How competitive is the foam stickers niche?
- 37 brands and 59 sellers compete. The top 5 products take 39% of clicks and top 5 brands hold 45% of demand.
- What do buyers complain about in foam stickers?
- Top complaints mined from reviews: Adhesion/Stickiness, Size-Overall, Advertised Vs Actual Product. The return rate is 1.0%.
- When does demand for foam stickers peak?
- Demand peaks in Feb–May; the busiest month runs 1.5× the quietest.
- What does it cost to enter the foam stickers niche?
- Listings span $3.77–$56.54; the average listing price is $9.87 (sweet spot $15–$100). The average incumbent carries 900 reviews — the moat a new listing must climb.