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Flower Frog

Maybe

The average product has only 169 reviews. But buyers convert on only 3.7% of searches, so Flower Frog is a Maybe.

Flapen Score
60
60 / 100
Top 4% of 4,656 Arts, Crafts & Sewing niches · +14 vs the category median of 46
Market size
$330K/yr542K searches / yr
90-day growth
+18.8%search demand this quarter
Competition
45%top-5 click share · 27 brands · 30 sellers

Flapen Score

Flower Frog against its category

The dotted line is the Arts, Crafts & Sewing average. Past it, Flower Frog is stronger. Inside it, weaker.

60Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Flower Frog market on Amazon at a glance

Shoppers on Amazon United States searched for Flower Frog 542K times last year and spent an estimated $330K. The top 5 brands take 49% of clicks. Demand peaks in Apr–May. Flapen scores it 60 out of 100, a Maybe.

01 · Demand

An estimated 3.7% of those searches ended in a purchase.

Shoppers searched for this 542K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.7% of those searches ended in a purchase. Searches in the last 90 days moved +18.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $330K a year.

Searches, last 12 months
542K
Growth, 90 days vs prior 90
+18.8%
Conversion, latest week
3.7%
Market size, estimated
$330Ka year
Peak month
May1.9× the quietest month
Top search term
flower frog250K searches a year

02 · Price

A sale here is worth $16.42.

Listings sell for $16.42 on average, from $5.40 to $38.09. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 500 to 750 of them. At $16.42 that is $8K to $12K a year per listing.

Average price
$16.42inside the $15 to $100 sweet spot
Price range
$5.40–$38.09
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
25K–30K
Units per listing a year
500–750
Revenue per listing a year
$8K–$12K
Returns
3.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

97% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.2% of listings are out of stock. The average listing ranks #34 within Floral Arranging. It carries 169 reviews at 4.44 stars, so a new listing needs social proof before a better product.

Sponsored listings
97%
Prime listings
100%
Out of stock, average day
2.2%
Average rank
#34in Floral Arranging
Average rating
4.44 starsAmazon United States average 4.42 stars
Average reviews
169per listing
Listings tracked
38

04 · Newcomers

1 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
5
Successful launches
1Amazon's first-year sales bar
Average brand age
31 months

Products

Top Flower Frog products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 45% of clicks. Leaders hold, but buyers still shop past them.

Brands

27 falling

Sellers

30

Top-5 brand share

49%

Top 20: 94%

Top-5 click share

45%

Top 20: 82%

Open market

45%

  • Brand 114%
  • Brand 211%
  • Brand 39%
  • Brand 47%
  • Brand 57%
  • Brand 66%

Demand

Flower Frog search demand

Weekly searches over the year, seasonality beneath. Pick a range.

15K10KSpike '24Spike '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, May · busiest ÷ quietest = 1.9×

Search terms

Top Flower Frog search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • flower frog250K/yr
  • flower frogs50K/yr
  • floral frog40K/yr
  • kenzan30K/yr
  • flower frogs for arrangements vase34K/yr
  • flower frogs for arrangements12K/yr
  • kenzan flower frog14K/yr
  • floral frogs16K/yr
  • ikebana frog14K/yr
  • floral frogs for arrangements17K/yr

Reviews and returns

What reviews say buyers love and hate about Flower Frog

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Quality-Overall”
27%of negative reviews mention “Size-Overall”
3.1%of orders come back
“didnt fit”
A buyer, on “Size-Overall”27% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Flower Frog questions

Answered from the same tracked data.