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Floral Pins

Maybe

Buyers convert on 11.5% of searches. But shoppers spend an estimated $85K a year here, so Floral Pins is a Maybe.

Flapen Score
57
57 / 100
Top 8% of 4,656 Arts, Crafts & Sewing niches · +11 vs the category median of 46
Market size
$85K/yr90K searches / yr
90-day growth
+23.9%search demand this quarter
Competition
44%top-5 click share · 30 brands · 42 sellers

Flapen Score

Floral Pins against its category

The dotted line is the Arts, Crafts & Sewing average. Past it, Floral Pins is stronger. Inside it, weaker.

57Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Floral Pins market on Amazon at a glance

Shoppers on Amazon United States searched for Floral Pins 90K times last year and spent an estimated $85K. The top 5 brands take 56% of clicks. Flapen scores it 57 out of 100, a Maybe.

01 · Demand

An estimated 11.5% of those searches ended in a purchase.

Shoppers searched for this 90K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 11.5% of those searches ended in a purchase. Searches in the last 90 days moved +23.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $85K a year.

Searches, last 12 months
90K
Growth, 90 days vs prior 90
+23.9%
Conversion, latest week
11.5%
Market size, estimated
$85Ka year
Peak month
May1.5× the quietest month
Top search term
floral pins58K searches a year

02 · Price

A sale here is worth $8.21.

Listings sell for $8.21 on average, from $4.71 to $35.65. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At $8.21 that is $2K to $4K a year per listing.

Average price
$8.21under the $15 to $100 sweet spot
Price range
$4.71–$35.65
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
10K–13K
Units per listing a year
250–500
Revenue per listing a year
$2K–$4K
Returns
1.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.5% of listings are out of stock. The average listing ranks #79 within Floral Arranging. It carries 367 reviews at 4.64 stars, so a new listing needs social proof before a better product.

Sponsored listings
94%
Prime listings
100%
Out of stock, average day
0.5%
Average rank
#79in Floral Arranging
Average rating
4.64 starsAmazon United States average 4.42 stars
Average reviews
367per listing
Listings tracked
34

04 · Newcomers

1 of last year's 8 launches cleared the first-year sales bar.

8 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
8
Successful launches
1Amazon's first-year sales bar
Average brand age
32 months

Products

Top Floral Pins products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 44% of clicks. Leaders hold, but buyers still shop past them.

Brands

30 flat

Sellers

42

Top-5 brand share

56%

Top 20: 92%

Top-5 click share

44%

Top 20: 89%

Open market

44%

  • Brand 118%
  • Brand 210%
  • Brand 38%
  • Brand 47%
  • Brand 56%
  • Brand 66%

Demand

Floral Pins search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KPrime Day '24Spike '24Black Friday '24Holiday '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.5×

Search terms

Top Floral Pins search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • floral pins58K/yr
  • greening pins10K/yr
  • floral pin6K/yr
  • floral pins for foam11K/yr
  • greening pins for plants4K/yr

Reviews and returns

What reviews say buyers love and hate about Floral Pins

We read the reviews and the return reasons for every product selling here.

18%of positive reviews mention “Advertised Vs Actual Product”
14%of negative reviews mention “Rusts/Corrodes”
1.7%of orders come back
“Rusted almost immediately”
A buyer, on “Rusts/Corrodes”14% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Floral Pins questions

Answered from the same tracked data.