Flag Charms
FailShoppers spend an estimated $20K a year here, so Flag Charms is a Fail.
- Flapen Score
- 48 / 100Top 40% of 4,656 Arts, Crafts & Sewing niches · +2 vs the category median of 4648
- Market size
- $20K/yr84K searches / yr
- 90-day growth
- +12.3%search demand this quarter
- Competition
- 43%top-5 click share · 32 brands · 39 sellers
Flapen Score
Flag Charms against its category
The dotted line is the Arts, Crafts & Sewing average. Past it, Flag Charms is stronger. Inside it, weaker.
Market
The Flag Charms market on Amazon at a glance
Shoppers on Amazon United States searched for Flag Charms 84K times last year and spent an estimated $20K. The top 5 brands take 58% of clicks. Flapen scores it 48 out of 100, a Fail.
01 · Demand
An estimated 2.1% of those searches ended in a purchase.
Shoppers searched for this 84K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.1% of those searches ended in a purchase. Searches in the last 90 days moved +12.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $20K a year.
- Searches, last 12 months
- 84K
- Growth, 90 days vs prior 90
- +12.3%
- Conversion, latest week
- 2.1%
- Market size, estimated
- $20Ka year
- Top search term
- patriotic charms14K searches a year
02 · Price
A sale here is worth $11.52.
Listings sell for $11.52 on average, from $4.85 to $20.48. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $11.52 that is $0 to $1K a year per listing.
- Average price
- $11.52under the $15 to $100 sweet spot
- Price range
- $4.85–$20.48
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 2K–3K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$1K
- Returns
- 1.2%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
88% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 4.3% of listings are out of stock. The average listing ranks #2,457 within Charms. It carries 271 reviews at 4.56 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 88%
- Prime listings
- 98%
- Out of stock, average day
- 4.3%
- Average rank
- #2,457in Charms
- Average rating
- 4.56 starsAmazon United States average 4.42 stars
- Average reviews
- 271per listing
- Listings tracked
- 40
04 · Newcomers
0 of last year's 12 launches cleared the first-year sales bar.
12 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 25 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 12
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 25 months
Products
Top Flag Charms products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 43% of clicks. Leaders hold, but buyers still shop past them.
Brands
32 falling
Sellers
39
Top-5 brand share
58%
Top 20: 90%
Top-5 click share
43%
Top 20: 81%
Open market
37%
- Brand 121%
- Brand 214%
- Brand 310%
- Brand 47%
- Brand 55%
- Brand 65%
Demand
Flag Charms search demand
Weekly searches over the year. Pick a range.
Search terms
Top Flag Charms search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- patriotic charms14K/yr
- flag charms17K/yr
- 4th of july charms8K/yr
- patriotic charms for jewelry making10K/yr
- usa charms6K/yr
- 4th of july charms for jewelry making6K/yr
- american flag charm6K/yr
- fourth of july charms3K/yr
- flag charm4K/yr
- flag charms for bracelets8K/yr
Reviews and returns
What reviews say buyers love and hate about Flag Charms
We read the reviews and the return reasons for every product selling here.
“They were larger than I expected”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Flag Charms questions
Answered from the same tracked data.









