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fixative spray

Skip it

A concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.

Market size 53Growth 19Conversion 95Competition 0Returns 100Price range 71Avg price 83Brand share 0Review moat 34Quality gap 21

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Conversion

Great11.9%

search→purchase rate — share of searches ending in a sale

Avg price

Great$18.25

avg listing price — sweet spot $15–$100

Price range

Good$8.79–$30.55

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Good$341K

$341K/yr · 157K searches

Review moat

Okay3,062.33

avg incumbent reviews — the moat a new listing must climb

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Growth

Bad-11.9%

90-day search growth — must beat 0% to launch

Competition

Bad100%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, fixative spray is a $341K/yr Amazon United States market (157K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 42/100.

Data updated Jul 10, 2026 · scored weekly · How we score niches

fixative spray market data

Units sold / yr
20K–25K
avg 4,000–5,000/product
Revenue / yr
$365K–$456K
units × avg price
Conversion rate
11.9%
Avg BSR
#221
Page quality
0%
Prime
100%
Sponsored
33%
Out of stock
0.0%
Avg brand age
85 months
Avg seller age
154 days

Competition & brand share

The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack.

Brands

3 falling

Sellers

28

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

0%

  • Krylon79%
  • Winsor & Newton14%
  • SENNELIER7%
  • Open — no brand owns it (0%)

Demand & seasonality

Weekly Amazon search volume, last 101 weeks — -11.9% search growth over the last 90 days.
4K3KSpike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.3×

Top fixative spray search terms

  • fixative spray33K/yr
  • workable fixative spray for art19K/yr
  • oil pastel fixative spray13K/yr
  • fixative13K/yr
  • workable fixative10K/yr
  • oil pastel fixative7K/yr
  • fixative spray for pencil drawings13K/yr
  • spray fixative for artwork9K/yr
  • charcoal fixative spray7K/yr
  • pastel fixative spray5K/yr
All search terms

Top fixative spray products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%20%$68K40%$136K60%$205K80%$273K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 3 tracked products in this niche — three views at once, no toggling.

What buyers say about fixative spray

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall16%

“Good quality spray for artwork”

Advertised Vs Actual Product14%

“As advertised”

Paint Quality12%

“making her paintings I really love it because it is good protects the brushes”

Efficiency8%

“it does the job”

Smell6%

“I kind of like the fragrance”

Spray/Flow5%

“I love how easy it is to spray for a long period of time without the nozzle clogging”

Value For Money4%

“Great price”

Ease Of Use4%

“Easy to use”

Compatibility-Overall3%

“Works well for my sketchook”

Color3%

“It doesn't change the color of my pastel work”

What buyers complain about

Smell31%

“just so the chemical smell isnt in my bedroom”

Paint Quality8%

“only when you keep the spray a few feet above the painting”

Suitable For Outdoor6%

“I was not able to use this due to the requirement noted on the container that it should be used either outdoors or in a well ventilated place”

Spray/Flow5%

“Spray nozzle was not attached”

Functionality-Overall3%

“Doesnt work at all”

Defective Material/Parts3%

“Defective”

Advertised Vs Actual Product3%

“The description says matte, it decidedly is not”

Size-Overall2%

“Some buyers had complained about the cap being too tight”

Adhesion/Stickiness2%

“It smells like glue”

Value For Money1%

“Expensive”

Common questions

Is fixative spray profitable to sell on Amazon United States?
The niche generates $341K/yr across 3 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is -11.9%. Flapen's verdict: Skip it (42/100).
How competitive is the fixative spray niche?
3 brands and 28 sellers compete. The top 5 products take 100% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in fixative spray?
Top complaints mined from reviews: Smell, Paint Quality, Suitable For Outdoor. The return rate is 0.0%.
When does demand for fixative spray peak?
Demand is steady year-round — the busiest month runs 1.3× the quietest.
What does it cost to enter the fixative spray niche?
Listings span $8.79–$30.55; the average listing price is $18.25 (sweet spot $15–$100). The average incumbent carries 3,062 reviews — the moat a new listing must climb.