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Fish Measuring Tape

Maybe

An estimated 0.6% of orders come back. But shoppers spend an estimated $74K a year here, so Fish Measuring Tape is a Maybe.

Flapen Score
57
57 / 100
Top 8% of 4,656 Arts, Crafts & Sewing niches · +11 vs the category median of 46
Market size
$74K/yr97K searches / yr
90-day growth
+88.7%search demand this quarter
Competition
56%top-5 click share · 15 brands · 38 sellers

Flapen Score

Fish Measuring Tape against its category

The dotted line is the Arts, Crafts & Sewing average. Past it, Fish Measuring Tape is stronger. Inside it, weaker.

57Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Fish Measuring Tape market on Amazon at a glance

Shoppers on Amazon United States searched for Fish Measuring Tape 97K times last year and spent an estimated $74K. The top 5 brands take 74% of clicks. Demand peaks in May–Jun–Jul. Flapen scores it 57 out of 100, a Maybe.

01 · Demand

An estimated 6.7% of those searches ended in a purchase.

Shoppers searched for this 97K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.7% of those searches ended in a purchase. Searches in the last 90 days moved +88.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $74K a year.

Searches, last 12 months
97K
Growth, 90 days vs prior 90
+88.7%
Conversion, latest week
6.7%
Market size, estimated
$74Ka year
Peak month
June2.7× the quietest month
Top search term
fish measuring tape33K searches a year

02 · Price

A sale here is worth $11.46.

Listings sell for $11.46 on average, from $3.82 to $26.57. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At $11.46 that is $3K to $6K a year per listing.

Average price
$11.46under the $15 to $100 sweet spot
Price range
$3.82–$26.57
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
250–500
Revenue per listing a year
$3K–$6K
Returns
0.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

70% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.9% of listings are out of stock. The average listing ranks #96 within Sewing Notions & Supplies. It carries 5,150 reviews at 4.41 stars, so a new listing needs social proof before a better product.

Sponsored listings
70%
Prime listings
100%
Out of stock, average day
3.9%
Average rank
#96in Sewing Notions & Supplies
Average rating
4.41 starsAmazon United States average 4.42 stars
Average reviews
5,150per listing
Listings tracked
23

04 · Newcomers

1 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
1Amazon's first-year sales bar
Average brand age
47 months

Products

Top Fish Measuring Tape products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 18, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 56% of clicks. Leaders hold, but buyers still shop past them.

$0$7K$15K$22K$30K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

15 falling

Sellers

38

Est. top-5 brand share

74%

Top 20: 100%

Est. top-5 click share

56%

Top 20: 96%

Open market

20%

  • GDMINLO27%
  • Rapala19%
  • SF12%
  • Quik Measure Pro9%
  • SAMSFX7%
  • Fish Rulers6%

Demand

Fish Measuring Tape search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul · busiest ÷ quietest = 2.7×

Search terms

Top Fish Measuring Tape search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • fish measuring tape33K/yr
  • fishing tape measure29K/yr
  • fishing measuring tape21K/yr
  • fish tape measure14K/yr

Reviews and returns

What reviews say buyers love and hate about Fish Measuring Tape

We read the reviews and the return reasons for every product selling here.

15%of positive reviews mention “Ease Of Use”
16%of negative reviews mention “Quality-Overall”
0.6%of orders come back
“Inaccurate and Poor Quality”
A buyer, on “Quality-Overall”16% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Fish Measuring Tape questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data