Felting Needles
MaybeAn estimated 1.0% of orders come back. But demand is soft, at -25.3% this quarter, so Felting Needles is a Maybe.
- Flapen Score
- 52 / 100Top 22% of 4,656 Arts, Crafts & Sewing niches · +6 vs the category median of 4652
- Market size
- $296K/yr312K searches / yr
- 90-day growth
- -25.3%search demand this quarter
- Competition
- 50%top-5 click share · 15 brands · 48 sellers
Flapen Score
Felting Needles against its category
The dotted line is the Arts, Crafts & Sewing average. Past it, Felting Needles is stronger. Inside it, weaker.
Market
The Felting Needles market on Amazon at a glance
Shoppers on Amazon United States searched for Felting Needles 312K times last year and spent an estimated $296K. The top 5 brands take 76% of clicks. Demand peaks in Jan–Nov–Dec. Flapen scores it 52 out of 100, a Maybe.
01 · Demand
An estimated 8.3% of those searches ended in a purchase.
Shoppers searched for this 312K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.3% of those searches ended in a purchase. Searches in the last 90 days moved -25.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $296K a year.
- Searches, last 12 months
- 312K
- Growth, 90 days vs prior 90
- -25.3%
- Conversion, latest week
- 8.3%
- Market size, estimated
- $296Ka year
- Peak month
- December2.1× the quietest month
- Top search term
- felting needles121K searches a year
02 · Price
A sale here is worth $11.36.
Listings sell for $11.36 on average, from $4.07 to $26.33. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 750 to 1,000 of them. At $11.36 that is $9K to $11K a year per listing.
- Average price
- $11.36under the $15 to $100 sweet spot
- Price range
- $4.07–$26.33
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 25K–30K
- Units per listing a year
- 750–1,000
- Revenue per listing a year
- $9K–$11K
- Returns
- 1.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
97% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.4% of listings are out of stock. The average listing ranks #230 within Needlework. It carries 1,231 reviews at 4.51 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 97%
- Prime listings
- 100%
- Out of stock, average day
- 1.4%
- Average rank
- #230in Needlework
- Average rating
- 4.51 starsAmazon United States average 4.42 stars
- Average reviews
- 1,231per listing
- Listings tracked
- 29
04 · Newcomers
0 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.
- Launched, last 12 months
- 2
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 38 months
Products
Top Felting Needles products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 50% of clicks. Leaders hold, but buyers still shop past them.
Brands
15 falling
Sellers
48
Top-5 brand share
76%
Top 20: 100%
Top-5 click share
50%
Top 20: 90%
Open market
20%
- Brand 127%
- Brand 216%
- Brand 312%
- Brand 411%
- Brand 510%
- Brand 64%
Demand
Felting Needles search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Nov, Dec · busiest ÷ quietest = 2.1×
Search terms
Top Felting Needles search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- felting needles121K/yr
- needle felting tools43K/yr
- felting needle40K/yr
- needle felting needles27K/yr
- felting tools21K/yr
- felt needle14K/yr
- felting needles set7K/yr
- wool felting needles7K/yr
- needle felting tool7K/yr
- felting tool6K/yr
Reviews and returns
What reviews say buyers love and hate about Felting Needles
We read the reviews and the return reasons for every product selling here.
“The durability is terrible”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Felting Needles questions
Answered from the same tracked data.









