Feather Pen

Shoppers searched for this 601K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.2% of those searches ended in a purchase. Searches in the last 90 days moved -9.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $275K a year.

Searches, last 12 months

601K

Growth, 90 days vs prior 90

-9.0%

Conversion, latest week

3.2%

Market size, estimated

$275Ka year

Peak month

December2.2× the quietest month

Top search term

quill pen152K searches a year

Listings sell for $14.40 on average, from $4.35 to $39.10. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 250 to 500 of them. At $14.40 that is $4K to $7K a year per listing.

Average price

$14.40under the $15 to $100 sweet spot

Price range

$4.35–$39.10

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

15K–20K

Units per listing a year

250–500

Revenue per listing a year

$4K–$7K

Returns

1.8%of orders · Amazon United States median 2.1%

98% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 11.1% of listings are out of stock. The average listing ranks #861 within Drawing. It carries 1,077 reviews at 4.51 stars, so a new listing needs social proof before a better product.

Sponsored listings

98%

Prime listings

100%

Out of stock, average day

11.1%

Average rank

#861in Drawing

Average rating

4.51 starsAmazon United States average 4.42 stars

Average reviews

1,077per listing

Listings tracked

49

3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 53 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

1Amazon's first-year sales bar

Average brand age

53 months