Fasteners
FailPrices span $2.09–$9.92, mostly outside the sweet spot, so Fasteners is a Fail.
- Flapen Score
- 33 / 100Ranks 4,314 of 4,656 Arts, Crafts & Sewing niches · −13 vs the category median of 4633
- Market size
- $76K/yr392K searches / yr
- 90-day growth
- -9.4%search demand this quarter
- Competition
- 75%top-5 click share · 12 brands · 66 sellers
Flapen Score
Fasteners against its category
The dotted line is the Arts, Crafts & Sewing average. Past it, Fasteners is stronger. Inside it, weaker.
Market
The Fasteners market on Amazon at a glance
Shoppers on Amazon United States searched for Fasteners 392K times last year and spent an estimated $76K. The top 5 brands take 84% of clicks. Flapen scores it 33 out of 100, a Fail.
01 · Demand
An estimated 3.2% of those searches ended in a purchase.
Shoppers searched for this 392K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.2% of those searches ended in a purchase. Searches in the last 90 days moved -9.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $76K a year.
- Searches, last 12 months
- 392K
- Growth, 90 days vs prior 90
- -9.4%
- Conversion, latest week
- 3.2%
- Market size, estimated
- $76Ka year
- Peak month
- October1.5× the quietest month
- Top search term
- fasteners103K searches a year
02 · Price
A sale here is worth $6.10.
Listings sell for $6.10 on average, from $2.09 to $9.92. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 2,500 to 3,000 of them. At $6.10 that is $15K to $18K a year per listing.
- Average price
- $6.10under the $15 to $100 sweet spot
- Price range
- $2.09–$9.92
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 40K–50K
- Units per listing a year
- 2,500–3,000
- Revenue per listing a year
- $15K–$18K
- Returns
- 0.5%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
67% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #16 within Brads. It carries 757 reviews at 4.65 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 67%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #16in Brads
- Average rating
- 4.65 starsAmazon United States average 4.42 stars
- Average reviews
- 757per listing
- Listings tracked
- 15
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 41 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 41 months
Products
Top Fasteners products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 8, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Charles Leonard Fastener Brass Plated 1 Inch Shank Round 10 MM (4R-BP)
- Price
- $3.06
- Rating
- 4.7/5
- Reviews
- 1,457
- Age
- 15y ago

100 PCS Brass Paper Fasteners Metal Brass Fasteners Mini Brads for Paper Crafts DIY Pins for Crafts (Multicolor)
- Price
- $4.05
- Rating
- 4.7/5
- Reviews
- 544
- Age
- 2y ago

Hotop 500 Pcs Brads for Paper Crafts Fastener 0.3 X 0.6 Inch Golden
- Price
- $7.38
- Rating
- 4.7/5
- Reviews
- 1,821
- Age
- 6y ago

Charles Leonard Brass Plated Fasteners 100 Pack
- Price
- $2.09
- Rating
- 4.7/5
- Reviews
- 1,457
- Age
- 15y ago

100 PCS Brass Paper Fasteners Metal Brass Fasteners Mini Brads for Paper Crafts DIY Pins for Crafts (Gold)
- Price
- $4.01
- Rating
- 4.7/5
- Reviews
- 544
- Age
- 2y ago
Trending
estimated 90-day click momentum
EuTengHao 300Pcs Brass Fasteners Scrapbooking Brads Round Head Brass Plated Fasteners for Craft Art Crafting School Project Decorative Scrapbooking DIY Supplies (1/2 Inch Shank 8mm Head Gold
- Price
- $7.17
- Rating
- 4.4/5
- Reviews
- 36
- Age
- 2y ago

XFasten Self Adhesive Fasteners 2 Inch Capacity (100-Pack) Strong Adhesion Premium File Prong Fasteners 2 Inch for Folders Paper Reports Charts Folder Accessories File Prong Fastener Base
- Price
- $9.92
- Rating
- 4.7/5
- Reviews
- 164
- Age
- 2y ago

Charles Leonard Brass Plated Fasteners 100 Pack
- Price
- $2.09
- Rating
- 4.7/5
- Reviews
- 1,457
- Age
- 15y ago

100 PCS Brass Paper Fasteners Metal Brass Fasteners Mini Brads for Paper Crafts DIY Pins for Crafts (Gold)
- Price
- $4.01
- Rating
- 4.7/5
- Reviews
- 544
- Age
- 2y ago

200pcs Brads for Paper Crafts 8x17mm Multicolor Brads for Fasteners
- Price
- $5.88
- Rating
- 4.6/5
- Reviews
- 185
- Age
- 2y ago
Newest
by launch date
180pcs Brads for Paper Crafts12 Colors Brads Paper Fasteners Metal Paper Fasteners Mini Brads for DIY Crafts Projects Scrapbooking Split Pins
- Price
- $4.95
- Rating
- 4.7/5
- Reviews
- 270
- Age
- 1y ago

ADULLPONY 600Pcs Gold Brads Paper Fasteners 8x17.5mm Mini Brads Split Pins Round Head Brass Fasteners for Paper Crafts Supplies
- Price
- $8.66
- Rating
- 4.8/5
- Reviews
- 60
- Age
- 1y ago

250pcs Brads for Paper Crafts 8x17mm Gold Brads Paper Fasteners
- Price
- $6.05
- Rating
- 4.6/5
- Reviews
- 33
- Age
- 2y ago

200pcs Brads for Paper Crafts 8x17mm Multicolor Brads for Fasteners
- Price
- $5.88
- Rating
- 4.6/5
- Reviews
- 185
- Age
- 2y ago

EuTengHao 300Pcs Brass Fasteners Scrapbooking Brads Round Head Brass Plated Fasteners for Craft Art Crafting School Project Decorative Scrapbooking DIY Supplies (1/2 Inch Shank 8mm Head Gold
- Price
- $7.17
- Rating
- 4.4/5
- Reviews
- 36
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 75% of clicks. A locked shelf that new listings rarely crack.
Brands
12 flat
Sellers
66
Est. top-5 brand share
84%
Top 20: 100%
Est. top-5 click share
75%
Top 20: 100%
Open market
12%
- Charles Leonard39%
- Newkita24%
- Hotop11%
- ADULLPONY5%
- Monigte4%
- Homdire4%
- Open — no brand owns it (6 brands, 12%)
Demand
Fasteners search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.5×
Search terms
Top Fasteners search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- fasteners103K/yr
- paper fasteners65K/yr
- brass fasteners33K/yr
- fasteners hardware29K/yr
- brads paper fasteners32K/yr
- fastener19K/yr
- metal fasteners15K/yr
- paper fasteners for crafts14K/yr
- brad fasteners12K/yr
- brass paper fasteners11K/yr
Reviews and returns
What reviews say buyers love and hate about Fasteners
We read the reviews and the return reasons for every product selling here.
“Too small”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Fasteners questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









