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62

fall diamond painting

Worth a look

Shows demand growing +150.1% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 11Growth 96Conversion 18Competition 95Returns 96Price range 33Avg price 30Brand share 95Review moat 93Quality gap 27

Growth

Incredible+150.1%

90-day search growth — must beat 0% to launch

Returns

Incredible0.9%

return rate — above 5% kills the launch gate

Competition

Incredible19%

top-5 click share — an open shelf

Brand share

Incredible37%

top-5 brand share — no brand owns this niche

Review moat

Great146.25

avg incumbent reviews — the moat a new listing must climb

Price range

Okay$1.78–$21.55

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Okay$9.58

avg listing price — sweet spot $15–$100

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Conversion

Bad1.4%

search→purchase rate — share of searches ending in a sale

Market size

Bad$43K

$43K/yr · 311K searches

According to Flapen's Amazon United States niche tracking, fall diamond painting is a $43K/yr Amazon United States market (311K searches/yr). The top 5 brands hold 37% of demand. Demand peaks in Aug–Sep–Oct. Verdict: Worth a look — 62/100.

Data updated Jul 10, 2026 · scored weekly · How we score niches

fall diamond painting market data

Units sold / yr
10K–13K
avg 0–100/product
Revenue / yr
$96K–$120K
units × avg price
Conversion rate
1.4%
Avg BSR
#2,850
Page quality
0%
Prime
96%
Sponsored
86%
Out of stock
48.7%
Avg brand age
17 months
Avg seller age
221 days

Competition & brand share

Clicks spread well past the top 5 (19% combined) — an open shelf where new products get seen.

Brands

63 falling

Sellers

68

Top-5 brand share

37%

Top 20: 72%

Top-5 click share

19%

Top 20: 47%

Open market

63%

  • LKHMVCA15%
  • VCLKDIY5%
  • SENQAO5%
  • MjhRcll5%
  • DIYDECORFUN4%
  • RYMILIE4%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +150.1% search growth over the last 90 days.
18K13KSpike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Aug, Sep, Oct · busiest ÷ quietest = 16.5×

Top fall diamond painting search terms

  • fall diamond art85K/yr
  • fall diamond art kits for adults38K/yr
  • diamond art fall28K/yr
  • thanksgiving diamond art42K/yr
  • fall diamond painting24K/yr
  • pumpkin diamond art11K/yr
  • autumn diamond art9K/yr
  • diamond art fall theme10K/yr
  • fall diamond art kits9K/yr
  • diamond art thanksgiving13K/yr
All search terms

Top fall diamond painting products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%2%$8514%$2K6%$3K8%$3K101001K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about fall diamond painting

What buyers praise and complain about, mined from review topics.

What buyers love

Color18%

“Bright colors”

Fun/Entertainment Experience16%

“Fun project”

Ease Of Use11%

“Usefulness”

Gifting Purpose8%

“Nice for a little gift”

Quality-Overall8%

“These are well made”

Value For Money4%

“Great value”

Design-Overall4%

“Size is good for design”

Advertised Vs Actual Product4%

“As described”

Stitch/Finish/Polish4%

“Really pretty when finished”

Size-Overall3%

“Nice size”

What buyers complain about

Size-Overall16%

“Jewels were big”

Adhesion/Stickiness13%

“Poor glue”

Ease Of Use9%

“This makes them harder to pick up with the pen”

Quality-Overall9%

“Cheap”

Stitch/Finish/Polish7%

“Also, some seams were coming apart, due to the tangled threads”

Thickness6%

“very poor bookmarks because of the thick and uneven 'jewels'”

Advertised Vs Actual Product4%

“Misleading Title”

Unsustainable Design2%

“design peeled off with the plastic layer”

Frame Quality1%

“It is NOT round so it is easy to frame. apparently i didn't look at it very closely”

Smell1%

“The smell of the plastic pieces can be very strong so proceed with caution”

Top return reasons

Size-Overall35%
Defective Material/Parts10%
Advertised Vs Actual Product8%
Instructions/User Manual/Troubleshooting7%
Adhesion/Stickiness6%
Quality-Overall4%
Value For Money4%
Smell3%
Stitch/Finish/Polish3%
Color2%

Common questions

Is fall diamond painting profitable to sell on Amazon United States?
The niche generates $43K/yr across 106 tracked products. 0 of 44 products launched in the last 360 days are still selling. 90-day search growth is +150.1%. Flapen's verdict: Worth a look (62/100).
How competitive is the fall diamond painting niche?
63 brands and 68 sellers compete. The top 5 products take 19% of clicks and top 5 brands hold 37% of demand.
What do buyers complain about in fall diamond painting?
Top complaints mined from reviews: Size-Overall, Adhesion/Stickiness, Ease Of Use. The return rate is 0.9%.
When does demand for fall diamond painting peak?
Demand peaks in Aug–Sep–Oct; the busiest month runs 16.5× the quietest.
What does it cost to enter the fall diamond painting niche?
Listings span $1.78–$21.55; the average listing price is $9.58 (sweet spot $15–$100). The average incumbent carries 146 reviews — the moat a new listing must climb.