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Fake Straw

Fail

Shoppers spend an estimated $24K a year here, so Fake Straw is a Fail.

Flapen Score
37
37 / 100
Ranks 3,964 of 4,656 Arts, Crafts & Sewing niches · −9 vs the category median of 46
Market size
$24K/yr57K searches / yr
90-day growth
-31.9%search demand this quarter
Competition
62%top-5 click share · 15 brands · 39 sellers

Flapen Score

Fake Straw against its category

The dotted line is the Arts, Crafts & Sewing average. Past it, Fake Straw is stronger. Inside it, weaker.

37Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Fake Straw market on Amazon at a glance

Shoppers on Amazon United States searched for Fake Straw 57K times last year and spent an estimated $24K. The top 5 brands take 82% of clicks. Demand peaks in Sep–Oct–Nov–Dec. Flapen scores it 37 out of 100, a Fail.

01 · Demand

An estimated 3.8% of those searches ended in a purchase.

Shoppers searched for this 57K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.8% of those searches ended in a purchase. Searches in the last 90 days moved -31.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $24K a year.

Searches, last 12 months
57K
Growth, 90 days vs prior 90
-31.9%
Conversion, latest week
3.8%
Market size, estimated
$24Ka year
Peak month
October6.3× the quietest month
Top search term
fake straw14K searches a year

02 · Price

A sale here is worth $10.97.

Listings sell for $10.97 on average, from $6.39 to $21.86. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $10.97 that is $1K to $3K a year per listing.

Average price
$10.97under the $15 to $100 sweet spot
Price range
$6.39–$21.86
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
4K–5K
Units per listing a year
100–250
Revenue per listing a year
$1K–$3K
Returns
3.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.5% of listings are out of stock. The average listing ranks #362 within Paper & Paper Crafts. It carries 782 reviews at 4.29 stars, so a new listing needs social proof before a better product.

Sponsored listings
95%
Prime listings
100%
Out of stock, average day
1.5%
Average rank
#362in Paper & Paper Crafts
Average rating
4.29 starsAmazon United States average 4.42 stars
Average reviews
782per listing
Listings tracked
20

04 · Newcomers

1 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
1Amazon's first-year sales bar
Average brand age
40 months

Products

Top Fake Straw products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 62% of clicks. Leaders hold, but buyers still shop past them.

Brands

15 rising

Sellers

39

Top-5 brand share

82%

Top 20: 100%

Top-5 click share

62%

Top 20: 100%

Open market

18%

  • Brand 131%
  • Brand 230%
  • Brand 37%
  • Brand 46%
  • Brand 54%
  • Brand 64%
  • Open — no brand owns it (9 brands, 18%)

Demand

Fake Straw search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KHoliday '24Spike '25Holiday '25DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Sep, Oct, Nov, Dec · busiest ÷ quietest = 6.3×

Search terms

Top Fake Straw search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • fake straw14K/yr
  • craft straw9K/yr
  • straw for crafts9K/yr
  • decorative straw4K/yr
  • hay for crafts4K/yr
  • craft hay3K/yr
  • nativity straw7K/yr
  • hay for nativity scene4K/yr
  • straw for nativity scene3K/yr

Reviews and returns

What reviews say buyers love and hate about Fake Straw

We read the reviews and the return reasons for every product selling here.

26%of positive reviews mention “Quality-Overall”
32%of negative reviews mention “Size-Overall”
3.0%of orders come back
“the pieces are so short”
A buyer, on “Size-Overall”32% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Fake Straw questions

Answered from the same tracked data.