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Fake Eyes

Fail

The top 5 products take 100% of clicks, so Fake Eyes is a Fail.

Flapen Score
24
24 / 100
Ranks 4,583 of 4,656 Arts, Crafts & Sewing niches · −22 vs the category median of 46
Market size
$73K/yr265K searches / yr
90-day growth
-20.6%search demand this quarter
Competition
100%top-5 click share · 4 brands · 6 sellers

Flapen Score

Fake Eyes against its category

The dotted line is the Arts, Crafts & Sewing average. Past it, Fake Eyes is stronger. Inside it, weaker.

24Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Fake Eyes market on Amazon at a glance

Shoppers on Amazon United States searched for Fake Eyes 265K times last year and spent an estimated $73K. All 4 brands take every click. Demand peaks in Feb–Oct. Flapen scores it 24 out of 100, a Fail.

01 · Demand

An estimated 5.0% of those searches ended in a purchase.

Shoppers searched for this 265K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.0% of those searches ended in a purchase. Searches in the last 90 days moved -20.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $73K a year.

Searches, last 12 months
265K
Growth, 90 days vs prior 90
-20.6%
Conversion, latest week
5.0%
Market size, estimated
$73Ka year
Peak month
October3.0× the quietest month
Top search term
craft eyes54K searches a year

02 · Price

A sale here is worth $5.51.

Listings sell for $5.51 on average, from $4.77 to $7.16. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 750 to 1,000 of them. At $5.51 that is $4K to $6K a year per listing.

Average price
$5.51under the $15 to $100 sweet spot
Price range
$4.77–$7.16
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
13K–15K
Units per listing a year
750–1,000
Revenue per listing a year
$4K–$6K
Returns
1.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

75% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #2 within Wiggle Eyes. It carries 6,122 reviews at 4.63 stars, so a new listing needs social proof before a better product.

Sponsored listings
75%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#2in Wiggle Eyes
Average rating
4.63 starsAmazon United States average 4.42 stars
Average reviews
6,122per listing
Listings tracked
4

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
40 months

Products

Top Fake Eyes products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 100% of clicks. A locked shelf that new listings rarely crack.

Brands

4 falling

Sellers

6

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

0%

  • Brand 180%
  • Brand 29%
  • Brand 36%
  • Brand 45%

Demand

Fake Eyes search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KPrime Day '25Spike '25Spike '26DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Feb, Oct · busiest ÷ quietest = 3.0×

Search terms

Top Fake Eyes search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • craft eyes54K/yr
  • eyes for crafts53K/yr
  • ojos para manualidades25K/yr
  • ojitos para manualidades15K/yr
  • plastic eyes16K/yr
  • eyeballs for crafts19K/yr
  • eye balls for crafts14K/yr
  • plastic eyes for crafts13K/yr
  • resin eyes14K/yr
  • craft eyes assorted sizes5K/yr

Reviews and returns

What reviews say buyers love and hate about Fake Eyes

We read the reviews and the return reasons for every product selling here.

17%of positive reviews mention “Size-Overall”
29%of negative reviews mention “Adhesion/Stickiness”
1.2%of orders come back
“Don't Stick”
A buyer, on “Adhesion/Stickiness”29% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Fake Eyes questions

Answered from the same tracked data.