Fabric

Shoppers searched for this 5.2M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.8% of those searches ended in a purchase. Searches in the last 90 days moved -9.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $571K a year.

Searches, last 12 months

5.2M

Growth, 90 days vs prior 90

-9.5%

Conversion, latest week

0.8%

Market size, estimated

$571Ka year

Peak month

July1.4× the quietest month

Top search term

fabric by the yard988K searches a year

Listings sell for $14.51 on average, from $4.00 to $37.50. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 250 to 500 of them. At $14.51 that is $4K to $7K a year per listing.

Average price

$14.51under the $15 to $100 sweet spot

Price range

$4.00–$37.50

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

50K–60K

Units per listing a year

250–500

Revenue per listing a year

$4K–$7K

Returns

1.6%of orders · Amazon United States median 2.1%

88% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 1.5% of listings are out of stock. The average listing ranks #460 within Fabric. It carries 1,035 reviews at 4.44 stars, so a new listing needs social proof before a better product.

Sponsored listings

88%

Prime listings

99%

Out of stock, average day

1.5%

Average rank

#460in Fabric

Average rating

4.44 starsAmazon United States average 4.42 stars

Average reviews

1,035per listing

Listings tracked

138

19 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months

19

Successful launches

7Amazon's first-year sales bar

Average brand age

46 months