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Eyelets for Paper Crafts

Fail

The top 5 brands take 91% of clicks, so Eyelets for Paper Crafts is a Fail.

Flapen Score
37
37 / 100
Ranks 3,964 of 4,656 Arts, Crafts & Sewing niches · −9 vs the category median of 46
Market size
$104K/yr169K searches / yr
90-day growth
+0.4%search demand this quarter
Competition
68%top-5 click share · 9 brands · 23 sellers

Flapen Score

Eyelets for Paper Crafts against its category

The dotted line is the Arts, Crafts & Sewing average. Past it, Eyelets for Paper Crafts is stronger. Inside it, weaker.

37Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Eyelets for Paper Crafts market on Amazon at a glance

Shoppers on Amazon United States searched for Eyelets for Paper Crafts 169K times last year and spent an estimated $104K. The top 5 brands take 91% of clicks. Flapen scores it 37 out of 100, a Fail.

01 · Demand

An estimated 3.0% of those searches ended in a purchase.

Shoppers searched for this 169K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.0% of those searches ended in a purchase. Searches in the last 90 days moved +0.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $104K a year.

Searches, last 12 months
169K
Growth, 90 days vs prior 90
+0.4%
Conversion, latest week
3.0%
Market size, estimated
$104Ka year
Top search term
crop a dile30K searches a year

02 · Price

A sale here is worth $20.68.

Listings sell for $20.68 on average, from $5.91 to $48.54. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 250 to 500 of them. At $20.68 that is $5K to $10K a year per listing.

Average price
$20.68inside the $15 to $100 sweet spot
Price range
$5.91–$48.54
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
5K–6K
Units per listing a year
250–500
Revenue per listing a year
$5K–$10K
Returns
3.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

76% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.7% of listings are out of stock. The average listing ranks #72 within Paper & Paper Crafts. It carries 2,453 reviews at 4.51 stars, so a new listing needs social proof before a better product.

Sponsored listings
76%
Prime listings
100%
Out of stock, average day
1.7%
Average rank
#72in Paper & Paper Crafts
Average rating
4.51 starsAmazon United States average 4.42 stars
Average reviews
2,453per listing
Listings tracked
17

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
41 months

Products

Top Eyelets for Paper Crafts products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 68% of clicks. Leaders hold, but buyers still shop past them.

Brands

9 falling

Sellers

23

Top-5 brand share

91%

Top 20: 100%

Top-5 click share

68%

Top 20: 100%

Open market

5%

  • Brand 166%
  • Brand 29%
  • Brand 37%
  • Brand 45%
  • Brand 54%
  • Brand 64%
  • Open — no brand owns it (3 brands, 5%)

Demand

Eyelets for Paper Crafts search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '26DecJanFebMarAprMayJun

No pronounced peak months · busiest ÷ quietest = 1.7× · 7 of 12 months tracked

Search terms

Top Eyelets for Paper Crafts search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • crop a dile30K/yr
  • crop a dile hole punch and eyelet setter21K/yr
  • eyelets for paper crafts21K/yr
  • cropadile13K/yr
  • cropadile eyelet setter and hole punch9K/yr
  • crocodile hole punch8K/yr
  • small eyelets6K/yr
  • eyelets for paper crafting6K/yr
  • 1/4 eyelets5K/yr
  • shoe eyelets5K/yr

Reviews and returns

What reviews say buyers love and hate about Eyelets for Paper Crafts

We read the reviews and the return reasons for every product selling here.

18%of positive reviews mention “Ease Of Use”
15%of negative reviews mention “Quality-Overall”
3.4%of orders come back
“Garbage poor quality”
A buyer, on “Quality-Overall”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Eyelets for Paper Crafts questions

Answered from the same tracked data.