Eyeballs

Shoppers searched for this 442K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.2% of those searches ended in a purchase. Searches in the last 90 days moved +8.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $112K a year.

Searches, last 12 months

442K

Growth, 90 days vs prior 90

+8.0%

Conversion, latest week

2.2%

Market size, estimated

$112Ka year

Peak month

October20.9× the quietest month

Top search term

eyeballs69K searches a year

Listings sell for $11.59 on average, from $4.77 to $39.04. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 250 to 500 of them. At $11.59 that is $3K to $6K a year per listing.

Average price

$11.59under the $15 to $100 sweet spot

Price range

$4.77–$39.04

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

15K–20K

Units per listing a year

250–500

Revenue per listing a year

$3K–$6K

Returns

1.5%of orders · Amazon United States median 2.1%

77% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 17.2% of listings are out of stock. The average listing ranks #6,933 within Doll Making. It carries 1,361 reviews at 4.29 stars, so a new listing needs social proof before a better product.

Sponsored listings

77%

Prime listings

94%

Out of stock, average day

17.2%

Average rank

#6,933in Doll Making

Average rating

4.29 starsAmazon United States average 4.42 stars

Average reviews

1,361per listing

Listings tracked

47

7 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months

7

Successful launches

0Amazon's first-year sales bar

Average brand age

41 months