Emulsifying Wax
FailThe top 5 brands take 98% of clicks, so Emulsifying Wax is a Fail.
- Flapen Score
- 41 / 100Ranks 3,360 of 4,656 Arts, Crafts & Sewing niches · −5 vs the category median of 4641
- Market size
- $156K/yr118K searches / yr
- 90-day growth
- -15.3%search demand this quarter
- Competition
- 74%top-5 click share · 6 brands · 8 sellers
Flapen Score
Emulsifying Wax against its category
The dotted line is the Arts, Crafts & Sewing average. Past it, Emulsifying Wax is stronger. Inside it, weaker.
Market
The Emulsifying Wax market on Amazon at a glance
Shoppers on Amazon United States searched for Emulsifying Wax 118K times last year and spent an estimated $156K. The top 5 brands take 98% of clicks. Flapen scores it 41 out of 100, a Fail.
01 · Demand
An estimated 6.1% of those searches ended in a purchase.
Shoppers searched for this 118K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.1% of those searches ended in a purchase. Searches in the last 90 days moved -15.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $156K a year.
- Searches, last 12 months
- 118K
- Growth, 90 days vs prior 90
- -15.3%
- Conversion, latest week
- 6.1%
- Market size, estimated
- $156Ka year
- Peak month
- May1.5× the quietest month
- Top search term
- emulsifying wax85K searches a year
02 · Price
A sale here is worth $21.74.
Listings sell for $21.74 on average, from $9.76 to $57.38. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 750 to 1,000 of them. At $21.74 that is $16K to $22K a year per listing.
- Average price
- $21.74inside the $15 to $100 sweet spot
- Price range
- $9.76–$57.38
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 13K–15K
- Units per listing a year
- 750–1,000
- Revenue per listing a year
- $16K–$22K
- Returns
- 0.8%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
69% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.5% of listings are out of stock. The average listing ranks #465 within Candle Making. It carries 1,790 reviews at 4.70 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 69%
- Prime listings
- 100%
- Out of stock, average day
- 1.5%
- Average rank
- #465in Candle Making
- Average rating
- 4.70 starsAmazon United States average 4.42 stars
- Average reviews
- 1,790per listing
- Listings tracked
- 13
04 · Newcomers
0 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 69 months on average, so the names here are established.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 69 months
Products
Top Emulsifying Wax products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 6, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Emulsifying Wax 100% Natural Plant Derived Non-GMO Cosmetic Grade; 6oz
- Price
- $9.76
- Rating
- 4.7/5
- Reviews
- 657
- Age
- 4y ago

Non-GMO Emulsifying Wax NF Pastilles (1 LBS / 16 OZ) 100% Natural Plant Derived | For Lotions Creams Soap Making Hair Products | Cosmetic Grade | Product of USA | 1 POUND
- Price
- $20.36
- Rating
- 4.7/5
- Reviews
- 589
- Age
- 3y ago

Natural Farms (1lb) Non-GMO Emulsifying Wax Pastilles NF Plant-Derived Cosmetic Grade Wax
- Price
- $14.98
- Rating
- 4.7/5
- Reviews
- 732
- Age
- 11y ago

Emulsifying Wax NF Non-GMO Premium Quality Polysorbate 60/ Polawax 8 oz.
- Price
- $10.08
- Rating
- 4.8/5
- Reviews
- 1,092
- Age
- 11y ago

Non-GMO Emulsifying Wax NF Pastilles (2 LBS / 32 OZ) 100% Natural Plant Derived | For Lotions Creams Soap Making Hair Products | Cosmetic Grade | Product of USA | 2 POUNDS
- Price
- $30.29
- Rating
- 4.7/5
- Reviews
- 589
- Age
- 3y ago
Trending
estimated 90-day click momentum
Emulsifying Wax NF Non-GMO Premium Quality Polysorbate 60/ Polawax 8 oz.
- Price
- $10.08
- Rating
- 4.8/5
- Reviews
- 1,092
- Age
- 11y ago

Natural Farms (1lb) Non-GMO Emulsifying Wax Pastilles NF Plant-Derived Cosmetic Grade Wax
- Price
- $14.98
- Rating
- 4.7/5
- Reviews
- 732
- Age
- 11y ago

Milliard Non-GMO Emulsifying Wax NF Pastilles Perfect for DIY Creams Lotions and Soaps - 100% Natural Plant Derived (8 Oz)
- Price
- $14.83
- Rating
- 4.8/5
- Reviews
- 5,787
- Age
- 12y ago

Non-GMO Emulsifying Wax NF Pastilles (6 OZ) 100% Natural Plant Derived | For Lotions Creams Soap Making Hair Products | Cosmetic Grade | Product of USA | 6 OUNCES
- Price
- $9.94
- Rating
- 4.3/5
- Reviews
- 17
- Age
- 9mo ago

Non-GMO Emulsifying Wax NF Pastilles (5 LBS / 80 OZ) 100% Natural Plant Derived | For Lotions Creams Soap Making Hair Products | Cosmetic Grade | Product of USA | 5 POUNDS
- Price
- $57.38
- Rating
- 4.7/5
- Reviews
- 21
- Age
- 1y ago
Newest
by launch date
Non-GMO Emulsifying Wax NF Pastilles (6 OZ) 100% Natural Plant Derived | For Lotions Creams Soap Making Hair Products | Cosmetic Grade | Product of USA | 6 OUNCES
- Price
- $9.94
- Rating
- 4.3/5
- Reviews
- 17
- Age
- 9mo ago

Non-GMO Emulsifying Wax NF Pastilles (5 LBS / 80 OZ) 100% Natural Plant Derived | For Lotions Creams Soap Making Hair Products | Cosmetic Grade | Product of USA | 5 POUNDS
- Price
- $57.38
- Rating
- 4.7/5
- Reviews
- 21
- Age
- 1y ago

CWB Soap Co Emulsifying Wax NF 8 oz (0.5 lb) Pastilles For Lotions Creams & DIY Skincare Vegan Cosmetic Grade Stable Emulsifier
- Price
- $9.93
- Rating
- 4.5/5
- Reviews
- 25
- Age
- 1y ago

Non-GMO Emulsifying Wax NF Pastilles (1 LBS / 16 OZ) 100% Natural Plant Derived | For Lotions Creams Soap Making Hair Products | Cosmetic Grade | Product of USA | 1 POUND
- Price
- $20.36
- Rating
- 4.7/5
- Reviews
- 589
- Age
- 3y ago

Non-GMO Emulsifying Wax NF Pastilles (2 LBS / 32 OZ) 100% Natural Plant Derived | For Lotions Creams Soap Making Hair Products | Cosmetic Grade | Product of USA | 2 POUNDS
- Price
- $30.29
- Rating
- 4.7/5
- Reviews
- 589
- Age
- 3y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 74% of clicks. A locked shelf that new listings rarely crack.
Brands
6 falling
Sellers
8
Est. top-5 brand share
98%
Top 20: 100%
Est. top-5 click share
74%
Top 20: 100%
Open market
0%
- 33RD PARALLEL SOAP CO.31%
- Nuvia Organics29%
- Plant Guru14%
- Natural Farms13%
- Milliard11%
- CWB Soap Co2%
- Open — no brand owns it (0%)
Demand
Emulsifying Wax search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.5×
Search terms
Top Emulsifying Wax search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- emulsifying wax85K/yr
- emulsifying wax nf13K/yr
- emulsifying wax for lotion making11K/yr
- ritamulse scg3K/yr
- emulsifier wax3K/yr
- emulsifying wax organic3K/yr
Reviews and returns
What reviews say buyers love and hate about Emulsifying Wax
We read the reviews and the return reasons for every product selling here.
“Deceptive marketing: dangerous ingredients disguised”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Emulsifying Wax questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









