Embroidery Machine
FailThe top 5 brands take 100% of clicks, so Embroidery Machine is a Fail.
- Flapen Score
- 34 / 100Ranks 4,242 of 4,656 Arts, Crafts & Sewing niches · −12 vs the category median of 4634
- Market size
- $11.8M/yr3.2M searches / yr
- 90-day growth
- -12.1%search demand this quarter
- Competition
- 68%top-5 click share · 5 brands · 34 sellers
Flapen Score
Embroidery Machine against its category
The dotted line is the Arts, Crafts & Sewing average. Past it, Embroidery Machine is stronger. Inside it, weaker.
Market
The Embroidery Machine market on Amazon at a glance
Shoppers on Amazon United States searched for Embroidery Machine 3.2M times last year and spent an estimated $11.8M. All 5 brands take every click. Demand peaks in Nov–Dec. Flapen scores it 34 out of 100, a Fail.
01 · Demand
An estimated 0.3% of those searches ended in a purchase.
Shoppers searched for this 3.2M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.3% of those searches ended in a purchase. Searches in the last 90 days moved -12.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $11.8M a year.
- Searches, last 12 months
- 3.2M
- Growth, 90 days vs prior 90
- -12.1%
- Conversion, latest week
- 0.3%
- Market size, estimated
- $11.8Ma year
- Peak month
- December1.8× the quietest month
- Top search term
- embroidery machine2.3M searches a year
02 · Price
A sale here is worth $1404.63.
Listings sell for $1404.63 on average, from $369.27 to $3932.50. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 500 to 750 of them. At $1404.63 that is $702K to $1.1M a year per listing.
- Average price
- $1404.63above the $15 to $100 sweet spot
- Price range
- $369.27–$3932.50
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 500–750
- Revenue per listing a year
- $702K–$1.1M
- Returns
- 8.4%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
100% of listings pay for placement with sponsored ads. 87% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #18 within Embroidery Machines. It carries 214 reviews at 4.38 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 87%
- Out of stock, average day
- 0.0%
- Average rank
- #18in Embroidery Machines
- Average rating
- 4.38 starsAmazon United States average 4.42 stars
- Average reviews
- 214per listing
- Listings tracked
- 15
04 · Newcomers
4 of last year's 4 launches cleared the first-year sales bar.
4 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.
- Launched, last 12 months
- 4
- Successful launches
- 4Amazon's first-year sales bar
- Average brand age
- 37 months
Products
Top Embroidery Machine products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 68% of clicks. Leaders hold, but buyers still shop past them.
Brands
5 flat
Sellers
34
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
68%
Top 20: 100%
Open market
0%
- Brand 169%
- Brand 220%
- Brand 36%
- Brand 43%
- Brand 52%
- Open — no brand owns it (0%)
Demand
Embroidery Machine search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 1.8×
Search terms
Top Embroidery Machine search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- embroidery machine2.3M/yr
- brother embroidery machine292K/yr
- embroidery machines108K/yr
- embroidery machine for beginners61K/yr
- sewing and embroidery machine64K/yr
- maquina de bordado30K/yr
- embroidery sewing machine50K/yr
- bordadora31K/yr
- maquina de bordar29K/yr
- sewing machine with embroidery24K/yr
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Embroidery Machine questions
Answered from the same tracked data.









