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Embroidery Floss Bobbins

Fail

Prices span $3.82–$15.35, mostly outside the sweet spot, so Embroidery Floss Bobbins is a Fail.

Flapen Score
44
44 / 100
Ranks 2,771 of 4,656 Arts, Crafts & Sewing niches · −2 vs the category median of 46
Market size
$144K/yr197K searches / yr
90-day growth
-6.0%search demand this quarter
Competition
62%top-5 click share · 15 brands · 44 sellers

Flapen Score

Embroidery Floss Bobbins against its category

The dotted line is the Arts, Crafts & Sewing average. Past it, Embroidery Floss Bobbins is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Embroidery Floss Bobbins market on Amazon at a glance

Shoppers on Amazon United States searched for Embroidery Floss Bobbins 197K times last year and spent an estimated $144K. The top 5 brands take 66% of clicks. Demand peaks in Jan. Flapen scores it 44 out of 100, a Fail.

01 · Demand

An estimated 9.5% of those searches ended in a purchase.

Shoppers searched for this 197K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 9.5% of those searches ended in a purchase. Searches in the last 90 days moved -6.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $144K a year.

Searches, last 12 months
197K
Growth, 90 days vs prior 90
-6.0%
Conversion, latest week
9.5%
Market size, estimated
$144Ka year
Peak month
January1.7× the quietest month
Top search term
embroidery floss bobbins61K searches a year

02 · Price

A sale here is worth $7.70.

Listings sell for $7.70 on average, from $3.82 to $15.35. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 1,250 to 1,500 of them. At $7.70 that is $10K to $12K a year per listing.

Average price
$7.70under the $15 to $100 sweet spot
Price range
$3.82–$15.35
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
20K–25K
Units per listing a year
1,250–1,500
Revenue per listing a year
$10K–$12K
Returns
1.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

72% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #94 within Sewing Notions & Supplies. It carries 1,189 reviews at 4.58 stars, so a new listing needs social proof before a better product.

Sponsored listings
72%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#94in Sewing Notions & Supplies
Average rating
4.58 starsAmazon United States average 4.42 stars
Average reviews
1,189per listing
Listings tracked
18

04 · Newcomers

0 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
0Amazon's first-year sales bar
Average brand age
47 months

Products

Top Embroidery Floss Bobbins products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 18, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 62% of clicks. Leaders hold, but buyers still shop past them.

$0$14K$29K$43K$58K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

15 rising

Sellers

44

Est. top-5 brand share

66%

Top 20: 100%

Est. top-5 click share

62%

Top 20: 100%

Open market

28%

  • MUZHI30%
  • Okxiri10%
  • Geuoaoa9%
  • Epesl9%
  • DMC8%
  • yuntop6%

Demand

Embroidery Floss Bobbins search demand

Weekly searches over the year, seasonality beneath. Pick a range.

6K4KSpike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan · busiest ÷ quietest = 1.7×

Search terms

Top Embroidery Floss Bobbins search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • embroidery floss bobbins61K/yr
  • floss bobbins27K/yr
  • embroidery bobbins25K/yr
  • embroidery thread bobbins14K/yr
  • thread bobbins10K/yr
  • dmc floss bobbins9K/yr
  • embroidery floss cards11K/yr
  • plastic floss bobbins7K/yr
  • cross stitch bobbins4K/yr
  • plastic embroidery floss bobbins4K/yr

Reviews and returns

What reviews say buyers love and hate about Embroidery Floss Bobbins

We read the reviews and the return reasons for every product selling here.

14%of positive reviews mention “Quality-Overall”
21%of negative reviews mention “Size-Overall”
1.5%of orders come back
“They don't fit”
A buyer, on “Size-Overall”21% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Embroidery Floss Bobbins questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data