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Embossing Label Maker

Fail

The top 5 brands take 99% of clicks, so Embossing Label Maker is a Fail.

Flapen Score
39
39 / 100
Ranks 3,666 of 4,656 Arts, Crafts & Sewing niches · −7 vs the category median of 46
Market size
$283K/yr330K searches / yr
90-day growth
-20.5%search demand this quarter
Competition
82%top-5 click share · 6 brands · 56 sellers

Flapen Score

Embossing Label Maker against its category

The dotted line is the Arts, Crafts & Sewing average. Past it, Embossing Label Maker is stronger. Inside it, weaker.

39Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Embossing Label Maker market on Amazon at a glance

Shoppers on Amazon United States searched for Embossing Label Maker 330K times last year and spent an estimated $283K. The top 5 brands take 99% of clicks. Demand peaks in Jan–Feb–Mar. Flapen scores it 39 out of 100, a Fail.

01 · Demand

An estimated 4.7% of those searches ended in a purchase.

Shoppers searched for this 330K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.7% of those searches ended in a purchase. Searches in the last 90 days moved -20.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $283K a year.

Searches, last 12 months
330K
Growth, 90 days vs prior 90
-20.5%
Conversion, latest week
4.7%
Market size, estimated
$283Ka year
Peak month
January3.3× the quietest month
Top search term
embossing label maker157K searches a year

02 · Price

A sale here is worth $18.23.

Listings sell for $18.23 on average, from $13.69 to $27.69. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 1,000 to 1,250 of them. At $18.23 that is $18K to $23K a year per listing.

Average price
$18.23inside the $15 to $100 sweet spot
Price range
$13.69–$27.69
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
13K–15K
Units per listing a year
1,000–1,250
Revenue per listing a year
$18K–$23K
Returns
3.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 8.3% of listings are out of stock. The average listing ranks #44 within Paper & Paper Crafts. It carries 8,253 reviews at 4.28 stars, so a new listing needs social proof before a better product.

Sponsored listings
92%
Prime listings
100%
Out of stock, average day
8.3%
Average rank
#44in Paper & Paper Crafts
Average rating
4.28 starsAmazon United States average 4.42 stars
Average reviews
8,253per listing
Listings tracked
13

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
42 months

Products

Top Embossing Label Maker products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 10, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 82% of clicks. A locked shelf that new listings rarely crack.

$0$28K$57K$85K$113K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

6 falling

Sellers

56

Est. top-5 brand share

99%

Top 20: 100%

Est. top-5 click share

82%

Top 20: 100%

Open market

0%

  • Zodzi30%
  • EazeID27%
  • DYMO24%
  • Phomemo12%
  • VolenGo5%
  • Brother1%
  • Open — no brand owns it (0%)

Demand

Embossing Label Maker search demand

Weekly searches over the year, seasonality beneath. Pick a range.

25K15KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Feb, Mar · busiest ÷ quietest = 3.3×

Search terms

Top Embossing Label Maker search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • embossing label maker157K/yr
  • embossed label maker32K/yr
  • vintage label maker16K/yr
  • label maker embosser10K/yr
  • manual label maker11K/yr
  • manual embossing label maker9K/yr
  • black label maker9K/yr
  • old school label maker8K/yr
  • label maker black tape8K/yr
  • retro label maker14K/yr

Reviews and returns

What reviews say buyers love and hate about Embossing Label Maker

We read the reviews and the return reasons for every product selling here.

25%of positive reviews mention “Ease Of Use”
13%of negative reviews mention “Quality-Overall”
3.6%of orders come back
“this was not well made”
A buyer, on “Quality-Overall”13% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Embossing Label Maker questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data