Edible Chalk
MaybeThe products selling today average only 3.6★. But shoppers spend an estimated $179K a year here, so Edible Chalk is a Maybe.
- Flapen Score
- 64 / 100Top 1% of 4,656 Arts, Crafts & Sewing niches · +18 vs the category median of 4664
- Market size
- $179K/yr324K searches / yr
- 90-day growth
- +38.7%search demand this quarter
- Competition
- 50%top-5 click share · 11 brands · 21 sellers
Flapen Score
Edible Chalk against its category
The dotted line is the Arts, Crafts & Sewing average. Past it, Edible Chalk is stronger. Inside it, weaker.
Market
The Edible Chalk market on Amazon at a glance
Shoppers on Amazon United States searched for Edible Chalk 324K times last year and spent an estimated $179K. The top 5 brands take 76% of clicks. Flapen scores it 64 out of 100, a Maybe.
01 · Demand
An estimated 3.6% of those searches ended in a purchase.
Shoppers searched for this 324K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.6% of those searches ended in a purchase. Searches in the last 90 days moved +38.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $179K a year.
- Searches, last 12 months
- 324K
- Growth, 90 days vs prior 90
- +38.7%
- Conversion, latest week
- 3.6%
- Market size, estimated
- $179Ka year
- Peak month
- April1.3× the quietest month
- Top search term
- edible chalk242K searches a year
02 · Price
A sale here is worth $15.16.
Listings sell for $15.16 on average, from $7.50 to $31.09. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At $15.16 that is $4K to $8K a year per listing.
- Average price
- $15.16inside the $15 to $100 sweet spot
- Price range
- $7.50–$31.09
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 10K–13K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $4K–$8K
- Returns
- 0.5%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
56% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.2% of listings are out of stock. The average listing ranks #165 within Drawing. It carries 438 reviews at 3.62 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 56%
- Prime listings
- 100%
- Out of stock, average day
- 4.2%
- Average rank
- #165in Drawing
- Average rating
- 3.62 starsAmazon United States average 4.42 stars
- Average reviews
- 438per listing
- Listings tracked
- 25
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 65 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 65 months
Products
Top Edible Chalk products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 50% of clicks. Leaders hold, but buyers still shop past them.
Brands
11 falling
Sellers
21
Top-5 brand share
76%
Top 20: 100%
Top-5 click share
50%
Top 20: 95%
Open market
15%
- Brand 126%
- Brand 214%
- Brand 313%
- Brand 412%
- Brand 512%
- Brand 69%
- Open — no brand owns it (5 brands, 15%)
Demand
Edible Chalk search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.3×
Search terms
Top Edible Chalk search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- edible chalk242K/yr
- tiza comestible33K/yr
- edible chalk for eating29K/yr
- chalk edible8K/yr
- premium edible chalk3K/yr
- edible chalk for eating pica8K/yr
Reviews and returns
What reviews say buyers love and hate about Edible Chalk
We read the reviews and the return reasons for every product selling here.
“Taste like chemicals”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Edible Chalk questions
Answered from the same tracked data.